Screen Opinions (1923-24)

Record Details:

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Issued the 1st and 15th of Each Month H Soeenopbifons THE UNBIASED REVIEWING SERVICE! Vol. 14 September 1st to 15th, 1024 No. 12 Independent Reviews! Of Feature Picture $ in the U. S. A. and Many Foreign Special t Entered as Second-C'las3 Matter April 21, 1924, at the Postoffice at Chicago, Illinois, under the Act of March 3, 1879 The only service of Its kind In all the world — putting every unit et the Industry on record, semi-monthly, according to merit SUBSCRIPTION RATES: In U. S. A. $15.00 a Tear. In Canada, Mexico and Foreign Countries $16.00 Good Pictures Key to Theatre's Success Any theatre that consistently shows good pictures can hardly fail to find business grow increasingly profitable. This is especially true in neighborhood localities where the people look to the theatre for a real protection in this line. People come to the theatre for amusement and entertainment. Many types of people 'attend. You must not only please them all in entertainment, but you should watch carefully to see that objectionable features that might offend any by immoral suggestions, religious ridicule, anything derogatory to womanhood are omitted. SCREEN OPINIONS enables you to size up pictures in advance very accurately and by protecting your patrons, win increased favor for your theatre. Bear in mind that the basis of any outstanding success today must be GOOD PICTURES — pictures that fit your audiences. Index Pet. Play Page Pet. Pky Pag* 65%—' ‘ Being Respectable" 134 80% — “Last of the Duanes" 132 80%— 'Big Timber" 65%—' 'Little Robinson Crusoe".. 134 40 % — ‘Borrowed Husbands" . . . 95%—' 'Monsieur Beaucaire” 40 % — 'Desert Secret" 65 % — ‘Racing for Life" 50 %— 'Fighting Fury" 90 % — ‘Sinners in Silk" SO %— 'Flirting With Love" 136 80%—' ‘Speed Spook” 65 % — “Fortieth Door" 135 50%—' ‘Western Vengeance” 100% — ‘Janice Meredith” 132 65%—' ‘Wine” K I tBTHt wP JIT Published Semi-Monthly by Flint McNaughton 806 S. Wabash Avenue, Chicago, III., U. S. A. STAFF: Flint McNaughton Business Manager “P ■ J " Garvey. Managing Editor Margaret I. MacDonald Associate Editor New York Representative: MARGARET I. MacDONALD 1493 Broadway — Suite 220 NO ADVERTISING SUPPORT ACCEPTED! limitut: