Screen Opinions (1923-24)

JTo Advert lulnR Support Accepted! 5 “MISSING DAUGHTERS”— 50% (Especially prepared for the screen) Reviewed September, 192 4 Theme — Adventures of three girls abducted in aeroplane VALUE Photography — Good — Ray June. Moral standard — Average. Story — Fair — Melodrama — Adults. Cast — Good — All-Star. Direction — Average — Wm. H. Clifford. Technique — Average. Spiritual Influence — Neutral. Moral — Danger in choice of associates. CAST Eva Rivers Eva Novak Eileen Allen Eileen Percy Pauline Hinton Pauline Starke John Rogers Rockliffe Fellows Producer — Choice Productions. Footage — 6614 feet. Distributor — Selznick. THE OPINION Story not strong enough to hold average audience. Not suited for neighborhood house. Outline of plot not clear. Girl becoming secretary to lone rich man who keeps her in luxury, not savory situation. Kidnapping of girls in aeroplane makes good melodrama but not pleasant. Inference being that they are being taken to place of ill repute. The rescue by a detective employed by the government to watch such cases brings the romance of the story to a happy ending. The cast is excellent. THE STORY Three girls rooming together, Eva Rivers, Pauline Kinton, and Eileen Allen, who hopes for luxury and an easy livelihood. Eileen becomes the secretary of a rich man, owner of resorts and invites Eva and Pauline to join her at one. In the events that follow the girls are abducted and carried south by aeroplane to a place of bad repute. They are rescued' through the efforts of Eva’s employer, who is a detective. The rich man discovers that Eva is his long lost daughter, and following the advenure she finds herself blessed with both a father and a lover. “IT IS THE LAW”— 65% (Adapted from a play of the same name) Reviewed September. 1924 Theme — Man torn from bride and sent to prison by Jealous rival VALUE Photography — Good — Not credited. Moral standard — Fair. Story — Good Melodrama — Adults. Cast — Good — All-Star. Direction — Good — J. Gordon Edwards. Technique — dood. Spiritual Influence — Neutral. Moral — None. CAST Albert Woodruff Arthur Hohl Sniffer _ Arthur Hohl Justin Victor Herbert Heyes Ruth Allen ...Mimi Palmeri Producer — Fox. Footage — 6895 feet. Distributor — Fox. THE OPINION Gruesome story in which drug addict has prominent part. Production well made, good cast in which fresh faces appear, but presents theme too unhappy to be popular with average audience. Competent direction brings out high lights of story in which husband is torn from bride of a day and sent to prison. Husband shooting down in cold blood man who wronged him, following his escape from prison projects unmoral theory, in spite of satisfaction gained from seeing horrible wrong avenged. THE STORY Ruth Allen loved by Woodruff and Victor, chooses the latter. Woodruff summons drug addict who is his double, to his apartment, shoots him and exchanges clothing. Over the phone he threatens to connect Ruth’s name with scandal, demanding of Victor $50,000 hush money. He lures Victor to his apartment, leaving an incriminating note which gives the impression that he has been murdered by Victor. The latter is sent to prison, and in the course of events Ruth discovers Woodruff alive, and Victor, escaping from prison kills him. In SCREEN OPINIONS you get the facts about pictures. You get information that enables you to decide whether the picture will go well in your theatre or not. We give you the facts. With these you must decide for yourself. You can easily do this by carefully studying the facts.