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SUADCWLANO
Letters of Welcome
Permit me to be one of the first to welcome your new venture, Shadowland, with the sincere wish that it will at once take its place side by side with its stalwart elder brothers, "The Motion Picture Magazine" and "Classic."
The advent of a new periodical seriously devoted to the best interests of our profession must always be a matter of importance to the producer, the actor, and the exhibitor, as it marks the evergrowing influence of the motion picture industry, and the widening of the public interest in all that concerns our art.
Even those whose experience is limited to the last decade are astonished at the amazing growth of picture literature. A few years ago the best we produced was discussed in a perfunctory way and serious criticism was almost unknown. Today the great dailies in all cities have ably edited columns of criticism, and magazines like those bearing the imprint of your firm make their appeal to a vast and discriminating public. It is this wonderful growth in popular interest that proves convincingly the great place the moving picture holds in the world of amusement and education; and it is to publications like yours that both the producers and the public must look for guidance and inspiration. Verv truly yours,
THOMAS H. INCE.
As one of the shadows, may I be permitted the privilege of offering my most earnest wishes for the success of your new magazine, together with my subscription for ten years.
With the assurance of my most distinguished salutations, I am,
Yours very truly,
OLGA PETROVA.
Please accept my very best wishes for this new enterprise. Your activities in the field of motion picture publications in the past have been of great service to the industry in stimulating interest of the public and I am confident that Shadowland will be a valuable addition to the literature of the moving picture.
Yours sincerely,
LEWIS T SELZNICK.
It pleases me very much indeed to learn that you are planning to publish another magazine dealing exclusively with cinema activities. Surely you could have chosen no more appropriate name for this new publication than Shadowland.
The serious treatment accorded the screen by "Motion Picture Classic" and "Motion Picture Magazine" has done much to put this new art before the public in the proper light and indicates that all you \ do with Shadowland will add greatly to the] prestige and development of this rapidly advancing industry.
In your new venture, permit me to wish you the very best of success.
Cordially,
MARY PICKFORD.
"The Motion Picture Classic" and "The Motion Picture Magazine" have stood for the best in motion pictures. No magazine can do less and hope to thrive. Shadowland, / am sure, will be welcomed by the lovers of the best in motion pictures. It is thus that Famous Players sends its word of welcome and its wish for prosperity. Sincerely,
ADOLPH ZUKOR,
President, Famous Players-Lasky Corp.
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