Showmen's Trade Review (Apr-Jun 1939)

Page 4 SHOWMEN'S TRADE REVIEW May 6, 1939 ^^^^^^^^ Principal executives of United Artists who will attend the 20th anniversary convention of the company beginning Monday in Los Angeles are pictured above and below. Above left to right are Harry Cold, eastern general sales manager; Jack Schiaifer, western general sales manager; Lynn Farnol, director of advertising and publicity; Monroe Creenthal, exploitation director, and Arthur Kelly, vice-president in charge of the foreign department. Below are Murray Silverstone, chief of world-wide operations of the company and Harry D. Buckley, vice-president. TELE AIMED AT THEATRES Baird Exec. Brings U. S. Theatre Tele Set N.Y. INSTALLATION SOON Record Number of Pictures Will Be Announced By UA Executives from Home Office and Branches Leave for 20th Birthday Convention Executives from the home office and all branches of United Artists left this week for Los Angeles where the 20th anniversary sales convention of the company will be held May 7-11. Among those from the home officel^ Murray Silverstone who have already left for the convention are Murray Silverstone, chief of world wide operations and Mrs. Silverstone; Harry D. Buckley, vice president, and Mrs. Buckley; Edward T. Carr, joint managing director of United Artists in Eng1 a n d and Mrs. Carr; Edward Raftery, general counsel for the company; Lynn Farnol, director of advertising and publicity; Arthur Kelly, vicepresident in charge of the foreign department; Lowell Calvert, distribution manager of Selznick International and Sam Cohen, foreign publicity man ager. Others are Harry Gold, eastern general sales manager; Jack Schiaifer, western general sales manager; Paul Lazarus, general contract manager; Charles Schwartz, counsel for the company; Emanuel Silverstone, American representative for Alexander Korda; Tom Walker, eastern representative for Hal Roach, and Morris Helprin, American publicity and advertising representative for Alexander Korda. The convention will meet most of the 11 producers who will make pictures for United Artists during the 1939-40 season and it is for the opportunity of introducing the new producers as well as the old to the sales force that the convention is being held in Los Angeles. The producers attending the meeting will include Hal Roach, David O. Selznick, David Loew, Sol Lesser, Ernst Lubitsch, Charles Chaplin, Douglas Fairbanks, Walter Wanger and Hal Roach. Monroe Greenthal, exploitation director, and Albert Margolies, publicity director, are now in Los Angeles arranging details of the convention. RKO Has Ticket Books As Mother's Day Gifts To the long list of appropriate Mother's Day gifts, RKO has added a book of tickets, good at any of its theatres throughout the United States. The books contain coupons that can be converted into admission tickets acceptable any time at any theatre. Is This A Gag? Allied States Association has chosen such MPTOA dignitaries as Ed Kuykendall, Fred Wehrenberg, M. Loewenstein and others to serve on the transportation committee for Allied's tenth annual convention to be held in Minneapolis, June 13-15. Dave Palfreyman, of the MPPDA office, has been appointed sergeantat-arms, with Pete Harrison as his assistant. Kuykendall to Address Kansas-Missouri Group Kansas City, Mo.^ — Ed Kuykendall, MPTOA prexy, will deliver the principal address at the annual convention of the KansasMissouri Theatre Owners' Association here May 23-24, it was announced this week by George Harttmann, secretary and treasurer. "Union Pacific" Gets Gala Premiere in Omaha Omaha — What many consider to be the biggest celebration in the history of Omaha came to a close here Saturday following the world premiere of "Union Pacific" and the observation of the 70th anniversary of the railroad. The film was screened simultaneously in three theatres before a total audience of 7,000 persons. HAYS INVITED TO ALLIEDCONCLAVE ITOA Group May Present Views to Delegates Minneapolis — Will Hays, C. C. Pettijohn, as well as major executives and representatives of the MPTOA have been invited to attend the annual Allied convention here June 13-15. William F. Rodgers, MGM sales chief, will also attend. Al Steffes is chairman of the convention committee, which also includes Jack Kirsch, Maurice Rubin, Henry Lazarus, Herman Blum, Nathan Yamins, Ray Branch, Irving Dollinger, M. B. Horwitz, P. J. Wood, Martin Smith, M. A. Rosenberg, S. J. Samuelson, C. H. Olive, H A. Cole, Edward Maertz and Abram F, Myers. A letter from the ITOA to Stef¥es stated that Col. Cole's invitation to all independents was intriguing, and that "if it were true," ITOA would like to present its views at the convention. The letter is believed to be the first official reaction to Col. Cole's invitation. Concentration of its efforts on theatre field equipment installations, in which it is primariljr interested, will be the policy of Baird Television, Ian C. Javal, commercial director of Baird, stated on his arrival in New York last week. Accompanied by a staff of engineers, Javal also had with him a line of the Baird equipment, including one of the theatre sets with the large 12 by 15 screen. He said that the theatre set will be installed in a large Broadway house in the near future upon the completion of negotiations. Interest in the Baird set centers on seven houses, it was reported. Although no decision has been reached as to how or what programs will be demonstrated, Javal said it appeared likely that a deal will be made with NBC or CBS to use its transmitting facilities. He foresees the day when every first-run theatre will have a television installation to supplement regular shows with special events, and spot news. Sunday Restriction Ordinance Defeated Fall River, Mass. — A proposed ordinance which would have denied Sunday amusement licenses to any theatres located within 200 ft. of a church was defeated here by a 5-4 vote of the City Council. SHOWMEN'S MOTION PICTURE Trade Review Vol. 30, No. 15 May 6, 1939 WRONG SHOWMANSHIP Title and Trade Mark Reg. U. S. Pat. Off. Charles E. "Chick" Lewis Editor and Publisher TOM KENNEDY HAROLD RENDALL ROBERT WILE Associate Editor Advertising Mgr. Managing Editor Responsible For Duals, Says DeMille in Chicago Chicago — The wrong kind of showmanship has resulted in a prevalence of double features. So said Director Cecil B. DeMille here this week, as the duals issue holds the legislative spot at Springfield where two measures to outlaw double features are pending. He spoke at a luncheon tendered in his ! honor at the Blackhawk Hotel j Saturday. He urged film-made co' operation. WEST COAST OFFICE ANN LEWIS, West Coast Manager Guaranty BIdg., 6331 Hollywood Blvd. Hollywood, Cal., Tel. HOIIywood 1390 CHICAGO REPRESENTATIVE MARSHALL REINIG 612 No. Michigan Ave., Chicago, III. Telephone: Superior 7646 FOREIGN REPRESENTATIVE )OCK MacGREGOR, 20 Portsea Place Hyde Park. W., London, Eng. Showmen's Trade Review is published weekly by Showmen's Trade Review, Inc. Publication office, 34 North Crystal St., East Stroudsburg, Pa. Editorial and advertising offices, 1501 Broadway, New York City. Tel. : Bryant 9-5606. Subscription price in the United States and Canada, $2.00 per year. Foreign $5.00 per year. Single copies, ten cents. Subscribers should remit with order. All i contents copyrighted 1939.