Showmen's Trade Review (Apr-Jun 1939)

Record Details:

Title:
Showmen's Trade Review
Date:
Apr-Jun 1939
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000230
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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THEY SAW THE PICTURE JAMES HILTON {author of the novel)— " 'Goodbye Mr. Chips' is ;in author's dream fulfilled — a picture that does for him practically all that he would like to do for himself if he owned a studio and had a million dollars to spare." ALEXANDER WOOLLCOTT ("The Town Crier," author and critic)— 'The best moving picture I have ever seen... A beautiful and perhaps immortal story has been translated from one medium to another with tenderness and imagination and genius . . . the most moving of all moving pictures is the one called 'Goodbye Mr. Chips'." SPENCER TRACY (^c/or)— "lean remember no greater performance." LILLIAN GISH {actress) — " Uotc appealingly tender than the book." EDDIE CANTOR {actor) — ''One of the greatest, if not the greatest motion picture I have ever seen." MARC CONNELLY {playwright) —"The best sentimental picture I've ever seen." WALTER WINCHELL {columnist) — "Orchids to M-G-M's "Goodbye Mr. Chips' — destined to make movie hit history." MOSS HART {playwright)— "I have seen about four really great pictures in my life. 'Goodbye Mr. Chips' is one of them." JIMMIE FIDLER {radio commentator) — "It's a picture to remember always" ED SULLIVAN {columnist)— "Uikc a small bet that 'Goodbye Mr. Chips' will win the Academy Award M-G-M's STAR POWER in '39-'40 ! With Robert Donat's performance as "Mr. Chips" already prophesied for the Academy Award — with Greer Garson, an overnight sensation — M-G-M's galaxy of great stars is even further strengthened. Never in the history of films has any one company offered its customers such a wealth of personalities ! OPENS MAY 16th ^^/^^ It is being launched in the same showmanship manner that gave nationwide ■ fame to "Pygmalion", now concluding ; a brilliant 6 -month run at the Astor! ! HELLO MR. EXHIBITOR! GOODBYE MR CHIPS is the greatest! thing that could happen for the benefit of the entire motion picture industry! [and youU he prouder than ever to he an M-G-M showman!)