Showmen's Trade Review (Apr-Jun 1939)

(. T II A N N I V K R S A R \' ISSUE Page 33 (huls, it you get what \vc mean that. Where you have more than one theatre in a town, we have an idea. Perhaps it's practical and perhaps it isn't depending on the printer's facilities. We can see the idea very vividly in our head, but when we try to set it down on paper we're almost stumped. Anyway, in our own simple lanRuat;e, it's something like this: Suppose your program consists of about 12 pages. News about the Bijou is on page 3, about the Majestic on page 5 and about the Tivoli on page seven. Those are all right hand pages. Now the pages would be edged in sort of index fashion; that is, cut away at the edges so that when one picks up the program he finds the names of the three theatres without opening the program. If he wants to know what's on at the Tivoli, for example, he places his thumb on the tab with the word "Majestic" printed vertically on it, opens up the program, and there's news about the Majestic. It's something like the tab index system, you know. We never were very good at explaining. We'd hate to have to chronicle a man's feelings as he stood at Times Square waiting for the traffic light to change and thinking of the beauty of the Grand Canyon. It might be simple at that, however, because he probably wouldn't be waiting for the light and chances are that he's never been west of the Hudson River. Another Word or Two Just another word or two before we bring this discussion to a close. Those programs illustrated in the large cut are from William B. Justice, of the Capitol and Majestic Theatres, Paragould, Ark; Norman T. Prager, Arcade Theatre, Springfield, Mass.; G. J. Reister, Capitol and Majestic, Shamokm, Pa.; Gaumont Theatres Corp., London, England; Harold Grott, Met Theatre, Baltimore, and Maurice Osterman, 77 Swan Street, Buffalo, publisher of Movie Guide for 12 Shea houses. Well, that's about all we have to say this week. We're going to get in touch with each of you members one of these days via Uncle Sam's mail men. In the meantime, however, we'll be back here. So look for us again next week. Program Exchange Members ALABAMA John W. West, Capitol J'heatri;, Gadsilcn George N. Wheeler, Laiigdale Theatre, Laiigdale E. F. Ingram, Ashland Theatre, Ashland Mack Lewis, Grand Tlicatre, Bessemer ARKANSAS William B. Justice, Majestic Theatre, Paragould Willard Wagner, El Campanil Theatre, Antioch l^rank W. Steele, Williams Theatre, Williams M. W. Lathrop, Oakdale Theatre, Oakdale W. G. Peck, La Moda Theatre, Atascadero L. M. Thomas, Avalon Theatre, Avalon COLORADO J. R. Wills, Eaton Theatre, Eaton CONNECTICUT Jack Post, Fishman Theatres, Inc., New Haven Dan Zarrelli, Cameo Theatre, Watertown Michael J. Carroll, American Theatre, Bridgeport Walker Noble, Fine Arts Theatre, Westport Pearce Parkhurst, State Theatre, Torrington DELAWARE Wallace C. Harding, Grand Theatre, Wilmington Reese 3. Harrington, Reese Theatre, Harrington FLORIDA Frank B. Sparrow, State Theatre, Cocoa Hal Kopplin, Wometco Theatres, Miami Malcolm Miller, Prince Theatre, Pahokee Ben Berryman, Beacham Theatre, Orlando GEORGIA P. E. McCoy, Georgia Theatre, Athens M. G. Lee, Lee Theatre, Cuthbert INDIANA J. E. Fowler, Orpheum Theatre, Elkhart John M. Woytinek, Gayble Theatre, North Judson Roy Hanson, JetTerson Theatre, Goshen Peter Panagos, Indiana Theatre, Kokomo IOWA Martin Renner, Pastime Theatre, Laporte City E. T. Landis, Princess Theatre, Monticello Victor Schuelke, Vista Theatre, Storm Lake Paul E. Anderson, Beaver Theatre, Des Moines KANSAS Cle Bratton, Ritz Theatre, Council Grove C. S. Laird, Madison Theatre, Madison KENTUCKY John R. Freeland, Roxy Theatre, Franklin S. Thomas, Kentucky Theatre, Whiteslfurg Shelby McCallum, Benton Theatre, Benton ! ■ : : I 1 I ^ I ■ ' ; i i i : ! Ill' s« CISSENACi ^ 4 A Few Outstanding Programs From Exchange Members Here are some of the more outstanding programs from among those received from all parts of the nation and London, England. At the top, left to right, are the publications of the Capitol and Majestic Theatres, Paragould, Ark.; Arcade Theatre, Springfield, Mass.; and the Capitol, Shamokin, Pa. Those illustrated at the bottom are, left to right, from the Gaumont Theatres, London; Met, Baltimore; and Shea Theatres, Buffalo. The Cinemag and Movie Guide are tabloid-type programs; the Met is printed by the offset process. MARYLAND Harold Grott, Mel Thc.itrc, Baltimore U. Hollingsworth, Capitol Theatre, Capitol Heights Robert T. Marhenke, Broadway Theatre, Baltimore L. V. Collins, Canton Theatre, Canton Walter Cohen, Leader Theatre, Baltimore David Ginsburg, Jioro Theatre, Bethesda MASSACHUSETTS Ray Smith, Amherst Theatre, Amherst W. F. Brown, Park 'J'heatre, Worcester Norman T. Prager, Arcade Theatre, Springfield MICHIGAN Harry Hobolth, Deluxe Theatres, Imlay City MINNESOTA E. N. Olsen, Minnesota Amusement Co., Minneapolis MISSISSIPPI Burgess Waltmon, Varsity Theatre, Columbus MISSOURI Frank H. Gee, Missouri Theatre, Columbia James Hayes, DeSoto Theatre, DeSoto Ken Baird, Dickinson Theatre, Fayette NEW YORK Seth H. Field, 78 Oakland Ave., Gloversville Milton Bundt, Garden Theatre, Richmond Hill, L. I. Frank Boucher, Glove Theatre, Gloversville H. W. Ficken, Greenport Theatre, Greenport, L. I. S. C. Sunness, Jarvis Theatre, Binghamton George A. Roberts, Kingsbridge Theatre, Bronx Lee Levy, Carlton Theatre, New York City Maurice Osterman, Shea's Theatre, Buffalo T G. Elirsam, Huntington Sta. Theatres, Huntington Sta., L. I. Ned Kornblite, Jr., Suburban Theatre, Binghamton VV. H. Applegate, Kingsway Theatre, Brooklyn NEW JERSEY W. A. Levee, Plaza Theatre, Bayonne H. H. Lowenstein, Court Theatre, Newark Charles P. Winkelmann, Palyhouse, Princeton M. A. Ruscher, Plaza Theatre, Secaucus F. M. Collins, Algonquin Theatre, Manasquan Walter D. Fleck, Broad Theare, Newark Gilbert McKeon, State Theatre, Paterson Al Marks, Landis Theatre, Vineland NEW MEXICO Frank Maloof, Kiva Tlieatre, Las Vegas NORTH CAROLINA I. C. Holloway. Carolina Theatre, Lexington Sam Hammond, Carolina Theatre, Kingston OHIO E. E. Bair, Strand Theatre, Defiance S. V. Moorman, Columbia Theatre. Coldwat^er OKLAHOMA John Terry, Cozy & Gem Theatres, Tulsa Joe Stribling, Lyric Theatre, Vinita OREGON M. H. Alger, Marius Theatre, Lakeview PENNSYLVANIA Bill Whvte, Walton Theatre, Philadelphia S. J. Poppay, Rialto Theatre, York Jesse C. Lund, Rialto Theatre, Aliquippa E. J. Clifford. Band Box Theatre, Mifflinburg C. S. Brown, Temple Theatre, Kane G. J. Riester, Capitol Theatre, Shamokin TENNESSEE Walton Bonds, Milan Theatre, Milan TEXAS Jack Farr, Queen Theatie, Victoria B. J. Edwards, Westex-Olnev Theatres, Olney George Buell, Varsity, Ft. Worth Ben A. Dyer, Fitz Theatre, Columbus Clavton Schmidt. Odeon Theatre, Mason J. H. Roberts, Star Theatre, Hereford Dwight Seymour, Kermit & Texas Theatres, Kermit W. S. Samuel, Rex Theatre, Arp Louis Littlefair, Grand Theatre, Stamford Floyd Faubion, Long's Star Theatre, Teague CANADA Lloyd M. Mills, Centre Theatre. London, Ont. Harland Rankin, Plaza Theatre, Tilbury, Ont. S. J. Melzer, Premier Operating Co., Toronto, Ont. H. C. Scheinman, Columbia Pictures, Toronto Matt Park. Audien Theatre, Wetaskiwen, Alberta Myron McLeod, Patricia Theatre, Powell River, B. C.