Showmen's Trade Review (Apr-Jun 1939)

Record Details:

Title:
Showmen's Trade Review
Date:
Apr-Jun 1939
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000478
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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Page 38 SHOWMEN'S TRADE REVIEW June 17, 1939 UNIVERSAL 1938-39 (Con.) Comment Running Reviewed Time Issue Of 1939-40 CARTUNES (13) WALTER LANTZ GOING PLACES (15) MENTONE IVIUSICALS (13) SPECIAL SUBJECT (I) March of Freedom Well Done 20 STRANGER THAN FICTION (15) 5/20/39 VITAPHONE-WARNER BROS. (Con.) Comment Running Reviewed Time Issue Of IVIice Will Play I Not Rev Night Watchman Entertaining 7 ..11/26/38 Old Glory Okay as Propaganda 7 ...Coming Prest-o Chang«-o Good 7 ..4/ 8/3S Robinhood Makes Good . Diverting 7 .. 3/ 4/39 Thugs With Dirty Mugs 7 . . Not Rev You're An Education ..Fair 7 ..12/ 3/38 TECHNICOLOR SPECIALS (6) Immortal Brush Unusual 9 ..10/8/38 Master's Touch '0 • • N"* " Pow Wow Very Interesting 10 .. 9/17/38 CLASSIFIED ADVERTISIKC Ten cents per word. No charge for name and address. Five insertions for tfie price of three. Money order or check with copy. Classified ads will appear as soon as received unless otherwise instructed. Address, Classified Dept., SHOWMEN'S TRADE REVIEW, 1501 Broadway, New York City. TRUE ADVENTURES (13) VITAPHONE-WARNER BROS. 1938-39 BROADWAY BREVITIES (24) Boarder Trouble • Broadway Buckaroo Okay Cleaning Up i Fat Chance Hats and Dogs ij" Home Cheap Home Knight Is Young ^» Murder With Reserva tiont ti Projection Room 15" Rollin' in Rhythm ^» Seeing Snot» ;.• V iS Small Town Idol Has Laughs 20 Sophomore Swing Swell Spare Parts • • • ; f" Stardust Very Clever 18 Sundae Serenade vi ii! Toyland Casino Great 22 Two Shadows ^ You're Next-To Closing. •-. .■ 2U Zero Girl Good 20 COLOR PARADE (13) China Today Interesting II For Your Convenience. . Fair l« Mechanix Illustrated . . . Intererting 0 Mechanix lllurtrated #2. Interesting 0 Mechanix Illustrated #3. Interesting 0 Mechanix lllustrate<) #4. Interesting 10 Miracles of Sport Very Good 10 Nature's Mimics Interesting 10 Polnti On Pointers 10 Roaming Cameraman N». I Interesting II FEATURETS (Tech.) (8) 18 Campus Cinderella Very Good Declaration of Independence None Better 18 Lineoln in the White House Outstanding 20 Quiet Please Entertaining 20 Sons of Liberty Absolutely Tops 20 Swingtime In the Movies. Excellent 20 LOONEY TUNE CARTOONS (16) Chicken Jitters Very Good 7 Dalfy Doc Lrvely 7 It's An III Wind 7 Kristopher Kolumbus. Jr 7 Lone Stranger and Porky Very Fanny 7 Polar Pals Fair 7 Porky and Teahiscuit ..Amusing 7 Porky in Egypt 7 Porky in Wackyland 7 Porky's Movie Mystery. . Cartoon Fun 7 Porky's Naughty Nephew Average 7 Porky the Gob Amusing 7 Porky's Tire Trouble 7 MELODY MASTERS (18) Dave Apollon (4706) .... Fair 7 Dave Apollon and His Club Casanova Orch 7 Blue Barron 10 Larry Clinton (4701) 10 Larry Clinton (4714) 10 Jimmy Dorsey 9 It's the McCoy Sweet and Hot 10 Uerle Keodrick Excellent 10 Ray Kinney Just Fair 10 Jerry Livingston 10 Clyde Lucas Snappy 10 Russ Morgan Fair Swingcopation . . 10 Music With a Smile In Happy Felton Style. .. Lively and Peppy ... 10 Saturday Night Swing Club on the Air For Jitterbugs 10 Artie Shaw Okay 10 MERRIE MELODIES C26) (Tech.j Bars and Stripes Forever 7 Believe It Or Else Clever Satire 7 Count Me Out Fair 7 Dafly Duck and the Dinosanr Excellent 7 Dafiy Duck in Hollywood 7 Day at the Zoo Excellent 7 Dog Gone Modern Funny 7 Feud There Was Grab It 7 Gbldrush Daze 7 Hftra-atenr Night 7 Hsfao Gadget Band Good 7 Jfrhnny Smith and PokerHuntas SweN 7 Little Paflcfis Vanilla. . Clever 7 .Not Rev. . 6/17/39 .Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. .N«t Jiev. . 3/11/39 . 1/14/39 .Not Rev. .12/ 3/38 .Not Rev. .10/ 8/38 .Not Rev. .Not Rev. . 8/20/38 .10/ 8/38 . . Coming .11/26/38 . 1/14/39 . 3/ 4/39 . 6/ 3/39 . 8/27/38 . 12/17/38 .Not Rev. . 3/25/38 . 9/17/38 . 10/15/38 . 1/14/39 . 6/ 3/39 . 3/25/39 .12/17/38 . 4/ 1/39 . 12/ 3/38 .Not Rev. .Not Rev. . 3/11/39 . 6/17/39 . 5/27/39 .Not Rev. .Not Rev. . 3/ 4/39 . 10/15/38 . 12/17/38 .Not Rev. .12/17/38 . Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. . 5/20/39 .10/ 8/38 . 9/17/38 Not Rev. . 1/14/39 . 3/ 4/39 . 7/23/38 . . Coming . 4/ 1/39 .Not Rev. . 6/ 3/39 .12/17/38 . 3/25/39 .Not Rsv. . 3/18/39 . 1/14/39 . 9/17/38 .Not Rev. .Not Rev. .Not Rev. . 12/17/38 .10/15/38 Chained Gripping Defying Death Thrilling Haunted House Exciting High Peril Good Suspense Human Bomb One of the Best l« 1 1 Ii2 12 12 Identified Excellent 12 Minute From Death 12 Toils of the Law 12 Treacherous Water .. ..Thrilling 12 Voodoo Fire Satisfactory 12 VITAPHONE VARIETIES (12) Crawfords at Home Dean of the Pasteboards Informative Gadgeteers Kind of Silly Great Library Misery . . Excellent Right Way Good Propaganda ... Robbin' Good Excellent Ski Girl Splendid TaJile Manners Good Tax Trouble Fair Vaudeville Interlude 10 10 10 1 1 10 10 10 10 10 10 1939-40 BROADWAY BREVITIES (18) (Tech.) COLOR PARADE (10) LOONEY TUNES (16) MELODY MASTERS (10) MERRIE MELODIES (26) (Tech.) VITAPHONE VARIETIES (6) STATES RIGHTS Dalcarlia — The Heart of Sweden (Sanders) .. Excellent . Datelines (Lenauor) ... . Novel Idea Fishing in the Fjords (Sanders) Interesting Frosty Frolics (Lenauer) . Refreshing Gems of the Orient Good 35 Interesting ID Getting Yotir Money's Worth (Lenauer) ....Revealing Man's Paradise (Modern ) Master of the Camera (Pictorial Films) .. Memory Lingers On (Ennis) Interesting Midsummer In Sweden (Sanders) Beautiful New England, Yesterday North Sea (Lenauer) ... Exciting Trailing the Jaguar (Hoffberg) Very Interesting Trees and Men (Modern Talking Plot.) Good SCREEN TRAVELER (13) Ancient Cities of Southern France Interesting 10 Beautiful and Gay Budapest Very Good 10 Cebu Interesting 9 Fabulous Marseilles . . Excellent 10 Hong Kong, Gateway to China Excellent 10 Makassar Good 10 Manila, Queen City of the Pacific Superb 10 Norman Coast Good 10 Old Towns of Normandy Fascinating 10 Resort and Quaint Towns of the Blue Coast ...Excellent 10 Rio de Janeiro Excellent 10 Singapore, Cross Roads of the East Fascinating 10 Venice Fascinating 10 SERIALS COLUMBIA Flying G-Men 15 Chaps. Great Adventures of Wild Bill Hickok 15 Chaps. Mandrake the Magician 12 Chaps. Spider's Web 15 Chaps. REPUBLIC Daredevils of the Red Circle .. 12 Chaps. Dick Tracy Returns 15 Chaps. Hawk of the Wilderness 12 Chaps. Lone Ranger Returns 15 Chaps UNIVERSAL Buck Rogers |5 Chai:j. Oregon Trail 15 Chaps. Red Barry 13 chaps. Scouts to the Rescue 12 Chaps. . 3/25/39 . 12/ 3/38 , 6/17/39 . 3/ 4/39 . 1/14/39 . 9/24/38 .Not Rev. .Not Rev. . 12/17/38 . 5/20/39 ..Not Rev. . 5/29/39 . 12/17/38 . 9/17/38 . . Coming .11/26/38 . 1/14/39 . 9/17/38 . 3/18/39 .Not Rev. BOOKS 10 ..11/ 5/38 8 . . 6/18/38 10 .11/ 5/38 II . . 12/17/38 10 .. 3/25/39 ..12/17/38 35 . . 7/16/38 ID . 3/12/38 10 . 8/13/38 10 ..11/ 5/38 19 . . 4/ 1/39 20 . . 3/18/39 28 . 6/25/3S 10 . 5/14/38 8/ 6/38 4/16/38 6/11/38 6/11/38 2/12/38 8/ 6/3P 2/12/38 6/11/38 4/16/38 4/16/38 8/ 6/38 2/12/38 8/ 6/38 2/ 4/39 7/23/38 5/13/39 ro/29/38 6/10/39 8/ 6/38 11/26/38 2/18/39 2/II/3S 5/20/39 10/22/38 12/10/38 SYSTEMATIZING THEATRE OPERATION, a condensed, easy-to-read book containing every important phase of theatre operation. Written by "Chick" Lewis. Sent postpaid upon receipt of $1.00 in cash, check or money order. A(ldress, Showmen's Trade Review, 1501 Broadway, New York City. NEW SUPPLIES, BOOKS & SERVICING SOUND-PROJECTION FOR EXHIBITOR— Trouco Theatre Ledgers $1.49 — "Extralite shutters", gives 40% more light, pair $7.95— "Sked-Clock" for scheduling shows, $4.90 — Trouco Deluxe Electric Changeover, fits mechanism, $32.50 — Trouco Coin Rack's for Boxoffice, $4.95 — FOR PROJECTIONIST: "Servicing Sound" handbook 95c, postage lOc^Powers Int. wrench, 49c — Set five punches, 95c — Sprocket Pullers, $1.49 — Trouco Carbon Savers $1.35— "V" blocks, $1.40— Frequency film 12c foot— 2,000-ft. film scale device, $1.80— Trouco Cement, half pint, 70c; pint, $1.35 — Catalogue free. (Please allow few days to fill orders.) Money-back guarantee! Consulting Engineer; 24 years experience! Terms: cash. WESLEY TROUT, Box 575, ENID, OKLAHOMA. POSTER WORK ARTIST WITH DYNAMIC IDEAS. Have plan for supplying limited number of theatres with displays that will sell tickets by live showmanship methods applied to art that arrests the eye. Success of idea depends upon response of go-getting exhibitors interested in increasing business by consistent selling by displays that will reach out for patrons and extend "trading area" of your theatre. If interested address me: Showmen's Tr.ade Review, Box A-46. SITUATION WANTED THOROUGHLY EXPERIENCED THEATREMAN with many years of active and successful experience behind him, yet young enough to do a top-notch job, seeks a position with an independent exhibitor or group of theatres. At least let me tell you of my background and why you will find me a good investment. Address Box 621, Showmen's Trade Review, 1501 Broadway, New York Citv. THEATRES WANTED WANTED TO BUY THEATRES IN VIRGINIA, West Virginia or North Carolina in towns of less than 5,000. J. F. LOFTUS, BRANDY, VA. USED EQUIPMENT NO MATTER what you have to sell a classified ad in STR will reach a wide volume of potential buyers at a cost too small to be considered an expense. STR classified ads are read because many who have used this medium expressed their satisfaction of the results they secured. Let us do the same for you. The cost is only 10c per word, five insertions for the price of three. Address, Classified Dept., Showmen's Trade Review, 1501 Broadway, New York City. HUGHES PRINTING CO. EAST STROUDSBURG, PA.