Showmen's Trade Review (Jan-Mar 1940)

Page scan 000556 from Showmen's Trade Review

Record Details:

Title:
Showmen's Trade Review
Date:
Jan-Mar 1940
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000556
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
August 15, 2024
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Utimi l^cu^ a^cuff It's the recorders that count in any field • How to keep patrons coming back is what interests Theatre Owners and Managers most • ''The Play's the Thing",— admittedly — but good Sound and Visual Projection help a whole lot in increasing the entertainment value of your show • A good front gets them in — BUT E-7 and **** Brings patrons hack again M MANUFACTURED BY INTERNATIONAL PROJECTOR CORPORATION , aB-96 GOLD STREET, NEW YORK. k.Y. ' DISTRIBUTED BY NATIONAL THEATRE SUPPLY COMPANY BRANCHES IN PRINCIPAL CITIES OCT -"t !9y J u