Showmen's Trade Review (Oct-Dec 1939)

Record Details:

Title:
Showmen's Trade Review
Date:
Oct-Dec 1939
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
00060
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
December 21, 2023
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Page 20 SHOWMEN'S TRADE REVIEW October 14, 1939 CiREATEST OF ALL IN the fifty years since Eastman supplied the film for the world's first movies, there have been many great Kodak emulsions designed especially for the motion picture industry. . . . Greatest of all are Eastman Plus-X, Super-XX, and Background-X . . . today's ruling favorites in the studio and on location. Eastman Kodak Company, Rochester, N. Y. (J. E. Brulatour, Inc., Distributors, Fort Lee, Chicago, Hollywood.) EASTMAN PLIJS-X SUPER-XX for ffeneral studio use for all difficult shots B ACKGROrXD -X for backgrounds and general exterior irorh \