Showmen's Trade Review (Oct-Dec 1941)

Record Details:

Title:
Showmen's Trade Review
Date:
Oct-Dec 1941
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
00079
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 03, 2022
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October 11, 1941 SHOWMEN'S TRADE REVIEW Page 33 \Just Like/«yw#MM§ Your BOX \ OFFICE/ attendance • t, INCREASING YOUR NET REVENUE with a Mem mnniiEy SuperElectric POPCORN MACHINE Maybe your attendance has reached the saturation point . . . maybe competition is cutting into your box office ... at any rate there are two square feet of floor space in your lobby that you can put to work to boost your revenue. Read what an executive of one of the larger theatre circuits has to say: "A Manley machine increased the net of our smaller theatres 25% — which is equivalent to doubling my box office attendance." And this experience is typical of Manley owners everywhere! mnNbEy, inc. Formerly Burch Mfg. Co. Dept. D 1906 Wyandotte Street KANSAS CITY, MISSOURI —and We'll Prove It If You Will Fill Out THIS COUPON 1 a* interested if**8*8 ^<> Wyando«e St. crease MY p^^ffur M^ th« material doef*' t,l Uade«tan d £ re* <° ia' ob%ate me in re<*Uest for Name an^ w*y. "I I 0 I I I