Showmen's Trade Review (Oct-Dec 1941)

Record Details:

Title:
Showmen's Trade Review
Date:
Oct-Dec 1941
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000155
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 03, 2022
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THROW our YOUR CHEST , • Brag about your pictures . . . shout about your pictures . . . cheer for your pictures . . . throw out your chest. ^ All over . . . everywhere . . . people are bent on entertainment. • Advertise! Indoors . . . outdoors ... on your marquee ... in your lobby . . . inside your theatre . . . away from your theatre ... on the highways and byways . . . where people on the march can get the news tool • Posters . . . window-cards . . . heralds . . . banners . . . use them. Dig deep into the pages of those wonderful press-books. Find the advertising combination that suits your problem. Use it. • Don't let the picture die. Keep it alive with Standard Accessories .. . Specialty Accessories ... Trailers ... that are made to sell seats. with nnTionni. (**JCft£€fl service ■a PRIZE BttBY OF THE MDU5TRY STAADARD ACCESSORIES SPECIALTY ACCESSORIES TRAILERS