Showmen's Trade Review (Oct-Dec 1941)

Record Details:

Title:
Showmen's Trade Review
Date:
Oct-Dec 1941
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000199
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 03, 2022
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November 1, 1941 SHOWMEN'S TRADE REVIEW Page 29 "So Many of Them'' Over the entrance to the towering pile that is the office of the New York Daily News, Joseph Medill Patterson, its editor ancl publisher, has caused to be inscribed the line because He makes so many of them. It is a reference to Abraham Lincoln s observation of the evidence that God must love the common people. The greatest daily paper circulation in the world is built on that. For six years Republic Pictures Corporation has adhered to its announced policy of delivering entertainment for the whole family, that great public which is at once the mainstay of both the box office and the nation. Tk e most entertainment for the most people, is the idea. e formulae are plain to unmuddled minds. The ideas are as old as humanity, and as new as a baby s smile. They pertain to love s young dream, the devotion of mothers, the heroism of brave young men, the anxiety of fathers, the races for success, the lure of beauty, the zest of living, hope and faith and a good intent— all these among the dramatic struggles and frailties of humanity in pursuit of happiness. T, is formula of Republic s has not much to do witk the sophistications of what is called cafe society, nor the interests of Newport, Southampton, Aiken, Palm Beach, or Sun Valley. Republic pictures are made for tha t larger audience of those who work for a living, like corned beef, and take their coffee in a big cup. That takes in more than admit it. Th, s is reminder, not argument. Six years of growing Republic success is six years of exhibitor success. Republic is made of, operates on, its share of dollars that come to the box office. REPUBLIC PICTURES CORPORATION BUY U. S. DEFENSE BONDS