Showmen's Trade Review (Oct-Dec 1942)

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October .\ mi SHOWMEN'S TRADE REVIEW The Bridge that Joined Sigiit and Sound! Helping you to please the ears of the world — through finer sound recording and reproduction has been Western Electric's privilege for 16 years. Not over, but through a light valve bridge, sound is put on film. As the tiny ribbons vibrate open and shut at amazing speed, they let through rays of light which record the range of sound — from whisper to thunderclap. Throughout the history of sound pictures, a bridge using this' principle has proved a practical, economical method of recording sound on film. A basic contribution by Western Electric. Etectrkat fiesearch Products Dmsion OF Western Etectric Compatty ]95 BROADWAY, NEW YORK, N. Y. Fourth of a series of advertisements covering basic developments in the art of talking pictures