Showmen's Trade Review (Oct-Dec 1944)

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Projected by S/mp/ex ... magic words that constitute an assurance of perfect projection. Ail tlie subtle artistry of inspired direction, plot and performance are merely a series of shadows caught on celluloid ... until the miracle of perfect projection creates life ... action ... sound ... and mood. Because perfect projection is the interpretive link between celluloid and screen, the discriminating exhibitor turns naturally to SIMPLEX for projection of time-proven dependability. Since the birth of motion pictures, exhibitors have looked to our products for leadership in projection. Tomorrow — as yesterday and today — SIMPLEX equipment will continue to prove that BETTER PROJECTION PAYS! jS^iiH££SS^ IN WAR AI¥D PEACE -THE ilVTEHlVATiOIVAl. PROJECTOR