Showmen's Trade Review (Oct-Dec 1944)

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HOLLYWOOD REPORTERS "Top honors go to North and Sontley. It is very apparent that Republic has spared neither time nor expense in the production of 'Brazil,' for it is as classy, sophisticated and sparkling a filmusical as the studio could turn out. Head and shoulders above any other picture Hollyv/ood has made to date in the matters of authenticity and the capable handling of the delicate problem of depicting our South American neighbors to the world." WEEKLY VARIETY: the v/ickets." 'Sock musical: top biz and holdovers in most spots. Should prove a block-buster at MOTION PICTURE HERALD; "Republic's bid for major attention is now supported by a major attraction in the musical comedy field. 'Brazil' is gay and tuneful, handsome in setting, engaging in story and well endowed with singing and dancing talent." THE FILM DAILY: 'Romance and music are wedded in 'Brazil' to create a show that is easily the worthiest of its kind to come from Republic. Here is big-time entertainment astutely keyed to popular taste." BOXOFFICE: "A tuneful, romantic, bright morsel of good entertainment. Mounted expertly to reflect the upped appropriation that went into its making, the offering is breezily-written, and dialogued, expertly-directed, competently-delineated, and tauntingly-melodied. Production numbers are clever, original and masterfully staged." SHOWMEN'S TRADE REVIEW: "The music, fresh background and intriguing personality of Tito Guizar will hove sure-fire appeal for all types of audiences. This is an 'A' picture and should be handled as such. Treat it right and it will treat your box office to a party of big profits." MOTION PICTURE DAILY: "Hats off to a young company with a grand, big show; a smooth, charming, clever and extremely amusing musical that fulfills the familiar box-office dictum of being 'different but not too different.' Exhibitors will do well to reserve a top spot for 'Brazil.' DAILY VARIETY: " 'Brazil,' a musical with a Latin-American background carrying one of the highest budgets in the history of Republic, is worthy of its production. Excellent humor in the dialogue; smart, well-timed direction." HARRISON'S REPORTS; "Produced on a lavish scale, this is a delightful combination of romantic farce and music, different from the usual run of stories generally found in musical entertainments. Its Brazilian background is colorful and interesting, the comedy situations good, the dialogue witty, and the music by Ary Barroso, celebrated Latin-American composer, is so tuneful that one finds himself humming the songs at the conclusion of the picture." HIGHLIGHTS REPUBLIC'S GOLD NEIGHBOR POLICY!