Showmen's Trade Review (Oct-Dec 1949)

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THE WHOLE INDUSTRY KNOWS s Been Delivered because: SENSATIONAL PRE-RELEASE RESULTS range from better than 1949 leaders like ''Paleface/' ''Whispering Smith'' and "Sorrowful Jones" to figures topping peak-era 1946 leaders like "Two Years Before The Mast " and "Blue Skies." LANCASTER AND CALVET ARE DYNAMITE TEAM-with America completely Calvet-conscious as she finishes a whirlwind coast-tocoast tour, guest-stars on top radio shows heard by millions ...and gets a terrific national magazine build-up, NOW IT GOES INTO GENERAL RELEASE arming exhibitors with positive proof that one of the year's outstanding pieces of boxoffice merchandise is BURT PAUL CLAUDE PETER LANCASTER • HENREID • RAINS • LORRE