Showmen's Trade Review (Oct-Dec 1949)

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He gives the scene its heartbeat... THIS meeting of mother and child is no make-believe — not to the movie-goers! To them, it is as real as life itself, thanks to the director of the picture. Through his perceptive handling of action, dialogue, and camera, he has given the scene its human touch, its heartbeat . . . made the audience feel its warmth, its mood — and live the moment, one with the personalities on the screen. And this achievement is the mark of his mastery of the dramatic; the gauge of his creative contribution to the motion picture art. But if such artistry is to have full expression, the director must have the assistance of film that gives him ample freedom to achieve the effects he desires. This freedom he finds in the family of Eastman motion picture films. EASTMAN KODAK COMPANY ROCHESTER 4, N. Y. J. E. BRULATOUR, INC., DISTRIBUTORS FORT LEE . CHICAGO » HOLLYWOOD