Showmen's Trade Review (Oct-Dec 1949)

Record Details:

Title:
Showmen's Trade Review
Date:
Oct-Dec 1949
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000567
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
August 28, 2022
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The Service Paper, of The Motion Picture Industrie CHARLES E. 'CHICK' LEWIS. Editor and P<-blish«r RES REVIEWED: iereIJa i Side. West Side aeis ids of Iwo /imo Man on fAe Kfel Tower man in Hiding )ECEMBER 17, 1949 'ol. 51 No. 25 RENTAL PERCENTAGE PLANNED TO FUND PUBLIC RELATIONS UPS ARC EFFICIENCY BY 40 WITH SIMPLE LENS CHANGE PREFERRED PLAYING DEMANDS INCREASE, EXHIBITORS CLAIM REGULAR FEATURES Advance Data Selling the Picture National Newsreel Theatre Management Audience Classifications Shorts Booking Guide Hollywood Newsreel Feature Booking Guide ^"i^f^l It t^">n<' <=h*'' matter February 2<l, 1940. at the I'ost Office at .\ew York, N. Y.. under ihe ;ict ot March 1879. Published weekly by Shcrtvmen's Trade Re\-iew, Inc., 1501 Broadwav, \e« York 18, NY L' S \ 10 cents a' copy, $2 a year in the .\jnfricas, $5.00 a year Foreifrn. AJI contents copyright 1949 hv Showmen's Trkde Review Inc.