Silver Screen (Feb-Oct 1935)

Silver Screen for August 1935 57 'Jkree Columbia Stari Reveal Hollywood's /// ^ecret eau Blonde, brunette, brownette, redhead!... here is a new make-up to emphasize the individual color attraction of your type. WHAT a thrill to see a new, a more beautiful, a more charming personality reflected in your own mirror. And this is what you may confidently expect with your own personalized color harmony in this new make-up created by Max Factor, Hollywood's make-up genius. For imagine how perfect it must be . . . each shade of face powder, rouge and lipstick actually created to flatter the beauty of famous screen star types. Face Powder Creates a Satin-Smooth Make-Up As you may know, screen stars will entrust their beauty only to a face powder that adheres perfectly... so you may be sure Max Factor's Face Powder will create for you a satin-smooth make-up that will cling for hours. And the lifelike color harmony shade will actually enliven the beauty of your skin, creating an appealing loveliness that will delight you Rouge, Like Artist's Color Tones, Beautifies Naturally Actual lifelike color tones, that is the secret of Max Factor's color harmony Rouge . . . and you will discover the difference in the natural beauty it brings to your cheeks. Your correct shade harmonizes with your powder and complexion colorings ... as you blend it, you'll note how creamy-smooth it is, like finest skin -texture. Lip Make-Up that Lasts and Lasts Because it's moisture-proof, because it gives to the inner and outer surface of your lips the same alluring, beautiful color harmony tone . . . Max Factor's Super-Indelible Lipstick is the one that keeps lips lovely for hours; yes, it is the lipstick that Hollywood knows will withstand every test. NOW the luxury of color harmony make-up, created originally for the screen stars by Hollywood's make-up genius, is available to you at nominal prices. ..Max Factor's Face Powder, one dollar; Max Factor's Rouge, fifty cents; Max Factor's SuperIndelible Lipstick, one dollar . . . featured by all leading stores. MARIAN MARSH In Columbia's "THE BLACK ROOM MYSTERY" using Max Factor's Face Powder FLORENCE RICE in Columbia's "AWAKENING OF JIM BURKE" using Max Factor's Rouge TALA BIRELL in Columbia's "AIR HAWKS" using Max Factor's Lipstick GENIUS CANNOT BE IMITATED . . . And it is Max Factor's name only, that assures you of true color harmony tones in Face Powder, Rouge and Lipstick. Remember . . . that the Award of the Academy of Motion Picture Arts and Sciences, and the Seal of Approval of Good Housekeeping Magazine, is recognition that must have been deserved. laclor * l~lolluwoo(l FOR personal make-up advice ...and, to test your own color harmony shades in powder and lipstick, mail this coupon. © 1935 br Hue Factor & Co, if f SOCIETY MAKE-UP: Face Powder, Rouge, Lipstick In Color Harmony : Mail for POWDER, ROUGE AND LIPSTICK IN Y0UH COLOR HARMONY « MAX FACTOR, Man Factor'. Makr-Up Studio. Hollywood: • S*n<l I'urnc-Siir Bo* of Powder and Rouge Sampler in my color harmony shade; • tlto Lin-nrl C<>W Sampler, four nhadea. I eneloae ten cenu for poatage . and handling. Also *rnd me my Color Harmony Mite-L'p Chart and -18-nage , tlluMrnled Inslruction book, ~The New Art of Society tiakeVp" . . . FREE. COMPLEXIONS Vrry Light_□ Fa.r □ Crtamy □ Mftdium □ Roddy a Sallow □ Fmklfd □ OI.V. □ EYES BIm □ Gr.y □ Brown O DUi □ LASHESiCtifi Light □ I'-v _ _□ ACE / 1 AIR BLONDfc Lighted D.rk__0 BROWNETTE Light. .□ Oark.,0 BRUNETTE tight„Q d*a._o REDHEAD Lighi..O D.rfc..O //H™..Gr«,rlU* • * STUFFT • I CITY TTiTT SKIS Dry □ 0,IK0 N.*™! □