Silver Screen (Nov 1937-Apr 1938)

Make a ^SSy start and swing over to a FRESH cigarette "You would take I'm going back east. "How you goin»?" "Flyina-TWA," I screeching over to say "hello." "Hello, nothing," I retort sulkily. "The only time I ever see you is when I run into you on a set every third or fourth month." "Well, as soon as I finish this masterpiece," she says, "I'm going to take a long vacation and you can come out for dinner every night if that's what you're hinting for." a vacation just when I snap, she asks, tell her. "That's the best way," she nods. "I went that way last time. Well, anyhow, give me a ring when you get back and maybe I'll sti!l be vacationing. And here's something to speed you on your way," she adds, giving me a lovelv goodbye kiss— but not so voluptuous as Mr. Gravet had just given her. However, I suppose when a movie queen kisses you— one can't be too captious about the kind of kiss it is. "Robin Hood," like Tennyson's brook, goes on and on. Olivia isn't working today (and it's not because she's getting over the holidays, either, smarty pants) but Errol is and so is Hollywood Host No. i— Mr. Rathbone. I can remember when Mr. Rathbone played a gigolo to Doris Keane in "The Czarina" years ago and such a helpless little man he was in the toils of a woman. But that was fifteen years ago and Mr. Rathbone isn't a helpless little man any more. If women have had their way with him (on the stage and screen, I mean) each has taught him something and now— well, all / have to say is "Heaven help the dame who falls into his toils!" In this scene he is dressed up like a cardinal and he is leading a band of roughnecks or soldiers against some sort of castle. Errol is running up a flight of stone steps when the heavy oaken gates are burst open and in plops Mr. Rathbone with his motley crew. Errol pauses, fits an arrow to his bow (and I think that's a much better maxim than "hitch your wagon to a star/' I mean, "Fit an arrow to your bow." It gets quicker results even though it may not be as poetic and spiritual). Zing! goes the arrow and lodges in the gatepost. The men pause a moment and start towards him again right beside the first one Let me tell you Mr. Flynn shoots a mean arrow and don't for one moment think there's any trick photography about all Zing! goes another arrow and lodges Jean Dixon and Irene Dunne keep things humming in "The Joy of Loving." Fresh Star Salesgirl in a department store, Joy Hodges made a fresh start. Landed in the movies! Starred in " Merry-Go-Round of 1938"! Now charms Broadway in "I'd Rather Be Right"! Joy's fresh start made a new star who brought fresh joy to millions. YOU'LL miss a lot in life if you stay in the rut of old habits and never risk a FRESH start. Take your cigarette, for instance. If your present brand is often dry or soggy, don't stay "spliced" to that stale number just because you're used to it. Make a fresh start by swinging over to FRESH, Double-Mellow Old Golds . . . the cigarette that's tops in tobacco quality . . . brought to you in the pink of smoking condition by Old Gold's weathertight, double Cellophane package. That extra jacket of Cellophane brings you Old Gold's prize crop tobaccos with all their rich, full flavor intact. Those two gate crashers, dampness and dryness, can never muscle in on that doublesealed, climate-proof O.G. package. It's never too late for better smoking! Make a FRESH start with those always FRESH Double-Mellow Old Golds. TUNE I N on Old Gold's Hollywood Screenscoops, Tues. and Thurs. nights, Columbia Network, Coast-to-Coast Here's why the O.G. package keeps 'em fresh I tiller < Vllopluini Inekel ( >|ien l l "III 1 lie It'll loin, sealing the Top _.. __ _._ The Inner Jacket Opens at the Top, sealing the Bottom Copyright, 1938, by P. Lorillard Co., Inc. Silver Screen 9