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The Billboard
JULY 27, 1912.
— “oe
DEMAND THAT
NWIVERSAL PROGRAM!
THE BIGGEST STRONGEST MOST POPULAR RELEASES
UNIVERSAL TWO-REEL SUBJECTS ARE REAL FEATURES!
Demand Them. Fight For Them. Get Them.
MONDAY, JULY 22, 1912. IMP-—A Traitor’s Fate. NESTOR—The Ranchman’s Remedy. CHAMPION—The Call of the West.
TUESDAY, JULY 23rd. GEM—Bread Cast Upon the Waters. BISON—The Little Rancher. ECLAIR—The Governor's Daughter.
WEDNESDAY, JULY 24th. POWERS—Baby Sherlock. —The American Olympic Victors. NESTOR—The Little Moonshiner. —ANIMATED WEEKLY.
THURSDAY, JULY 25th. REX-—The Hand of Mystery. IMP—Heart of a Gypsy. ECLAIR—The Double Cross.
FRIDAY, JULY 26th. VICTOR-—Not Like Other Girls (2 reel feature). POWERS—His Madonna. NESTOR—Young Wild Weat’s Prairie Pursuit.
SATURDAY, JULY 27th. BISON—The White Saviour. IMP—Love's Diary. —Case of Dynamite. MILANO—Blind Man's Sacrifice (2 reel feature).
SUNDAY, JULY 28th.
REX—Through Memory Blank. PARIS ECLAIR—The Lady Barrister. —Life in Bulgaria.
Universal Exchanges
Baltimore Film Exchange, 610 E. Baltimore S&t., Baltimore, d.
Boston Film Rental Co., 665 Washington St., Boston, Mass.
California Film Exchange, 1065 Mission St., San Francisco, Cal.
California Film Exchange, 514 S. Los Angeles St.. Los Angeles, Cal
Canadian Film Exchange, Calgary, Alberta.
Canadian Film Exchange, 32 Queen St., Toronto, Can.
Central Film Exchange, 113 W. George St., Indianapolis, Ind.
Cincinnati-Buckeye Film Exchange, 236 W. 4th Ave., Cincinnati, O.
Consolidated Film & Supply Co., Rhodes Bldg., Atlanta, Ga.
Consolidated Film & Supply Co., Maison Blanche Bidg., New Orleans, La.
Detroit Universal Exchange, Avenue Theatre, Detroit, Mich.
Eagle Film Exchange, 23 N. 9th St., Philadelphia, Pa.
Exhibitors’ Film Exchange, 49 S. Penn Ave., Wilkes-Barre, Pa.
Gaument Co., 4 Queen St., Toronto, Can.
Gaumont Co., 154 St, Catherine St.. Montreal, Canada.
Gaumont Co., Winnipeg, Can.
Gaumont Co., 203 Loo Bldg., Vancouver, B. C.
W. E. Greene, 228 Tremont st., Boston, Mass.
Independent Film Exchange, 415 Ferry St., Pittsburgh, Pa
Independent Western Film 1.. hange, 64 7th St., Portland, Ore.
Laemmle Film Service, S.kcs lo k, Minneap
olis, Minn. Ecomante Film Service, 1312 -2 am St., Omaha, Neb. Laemmle Film Service, 204 W. La'e St., Chieago Lil Walnut St., Des
Laemmle Film Service, 421
Moines, Ia. Miles Bros, 1145 Mission St., San Francisco, Cal. Miles Bros.. 411 W. 8th St., Los Angeles, Cal. J. W, Morgan, 1310 Walnut St., Kansas City, Mo. Pacific Film Exchange, Butte, Mont. Pacific Film Exchange, 216 Seneca St.. Seattle,
as
Philadelphia Film Exchange, 121 N. 9th St., Philadelphia, Pa.
Philadelphia Projection Co., 44 N. 9th St., Philadelphia, Pa.
Pittsburgh Photoplay Co., 412 Ferry St., Pittsburgh, Pa.
as Film Exchange, 84 N. Pearl St., Albany, N.
Standard Film Exchange, 172 W. Washington St.,
hicago, b St. Louis Film & Supply Co., 8th & Pine Sts., 129 N. 8th St., Philadel
St. Leuis, Mo. Swaab Film Service, ‘a.
“~~! Film Exchange, Railroad Bldg., Denver, Yolo
Swanson Film Exchange, Mcintyre Bidg., Salt Lake City, Utah.
Texas Film Exchange, 1315 Elm St., Dallas, Tex.
Toledo Film Exchange, 120 Erie St., Toledo, 0.
United Motion Picture Co., 112 Main St., Oklahoma City, Okla
Universal Film Exchange of New York, 111 E. 14th St., New York City.
Victor Film Service, 39 Church St., Buffalo, N. Y.
Victor Film Service, Prospect 4 Huron S8ts., Cleveland, O
Washington Film Exchange, 428 6th St., N. W., Washington, D. C.
Wichita Film & Supply Co., 122 N. Market 8t., Wichita, Kan.
Universal Film
Menufacturing Co.
1 Union Square, New York City.
Film Synopses
between Wild and the Mabel returns with the cowboys
desperate fight ensues gang leader.
just in time to capture the entire band of bad men.
IMP,
THE TRAITOR’S FATE (Drama; release July 22. — Copyrighted, 1912, by Universal Film Mfg. Co.)—Mildred has two lovers, Herbert and Will. Herbert is the favored one. But Will is determined he shall never marry her. The day before the wedding Will sends her a note asking her to meet him, as he is leaving the country forever. The tender-hearted girl consents. He persuades her to allow him to drive her home, and then comes a wild ride. Mildred faints, and Will carries ber to a cabin in the woods. She recovers and begs him to take her home, but he refuses. He attempts to embrace her, but the girl picks up a hatched from the floor and keeps him off. She escapes from the cabin, with Will in pursuit. He overtakes her just as Herbert arrives. He having seen the empty buggy is alarmed and goes in search of his sweetheart. Will escapes in the wood, but is captured and the unworthy friends meets the fate he so richly deserved.
THE HEART OF A GYPSY (Drama; release July 25; length, 1,000 feet.—Copyrighted, 1912, by Universal Film Mfg. Co.)—Jan, a young gypsy poacher, is arrested for shooting and trapping on private ground. He is about to be given a long sentence when the little daughter of the squire prevails upon her father to release him. The gypsy boy’s sweetheart is grateful and vows to be of aid to the little girl some day. Later the child goes on a sea voyage and is wrecked on a deserted coast She is saved by the gypsy girl who nurses her back to health. Gypsies protest against a hated outsider within their encampment and weuld drive the child into the wilderness, but the girl takes her under her protection and the two set out on a long walk through the forests to the father’s home. They arrive after many hardships and the gypsy girl is offered a home, which she is about to accept, but the memory of her gypsy sweetheart is too strong and after a sad farewell she once more faces the wilder ness and jourreys to the tent of her own people,
A CASE OF DYNAMITE (Comedy; release July 27; length, 600 feet.—Copyrighted, 1912. by Universal Film Mfg. Co.)—Jonathan Jay, keeper of the country store, punishes Cy, the village bad boy, for stealing apples. Cy plane revenge. Jonathan prepares for a trip to the city, and Cy paints the word ‘‘Dynamite’’ on his grip. Upon his arrival in the city Cy goes into a jewelry store. The clerk sees the word on the grip and offers him practically everything in sight. Jonathan accepts and starts for the bank. Here he meets with the same experience, the cashier fearing an explosion. Jonathan is well loaded with jewelry and money, but is caught by the clerk, bashier and a policeman and taken to jail, where everything is explained and he is released and starts happily for his country home. On the same reel is Love's Diary.
LOVE'S DIARY (Drama; length, 400 feet.— Copyrighted, 1912, by Universal Film Mfg. Co.) —~Kate Morgan is in love with her employer, Clarence Irwin, a broker, and every day makes an entry in her diary saying how much she eares for him. An adventurer, Charles Nall, and his sweetheart, Marion, get Irwin in their clutches and he devotes his entire time to the girl and neglects his business. His shares in copper are almost swept away through his attentions to the fair charmer. Wate sees all this and is miserable. Finally the crash comes, and Marion deserts him. Kate comes to the rescue by covering his margins. Irwin does not know this until his broker comes to him with the good news that his copper shares are on the rise. When he does discover that Kate has saved his fortune and honor. he clasps her to his heart and at the same time she shows her book of treasured thoughts—love’s diary.
THEATRE SUPPLIES
Power's No. 6, used 60 days.............e04. $100.00 Edison One-Pin, used 5 months.............. 75.00 American Standard, used 60 days............ 100.00 Ft. Wayne Compensarc, 220 volts, used 60 days 35.00 General Electric Co., Auto-Transformer, 220 Ge CP Bec cvcnsecedesccccsceeses 30.00 Mercury Arc Rectifier, used 6 months......... 100.00 Opera Chairs, used 4 months, each.......... 65
Pianos at bargain prices; also other show goods. All goods guaranteed complete and in first-class condition. Will ship subject to inspection.
SAM LEARS, 509 Chestnut St., St.Louis, Mo.
“Splendid” “Congratulations”
“A Real Feature” “Scenic Effects Great’’
“Best Acting I Ever Saw” “You’ve Put a Good One Over” “Blanche Walsh a Great Suc
cess
Just a few of the complimentary remarks showered upon us
July 18, at the Bryant Theatre, New York, on the occasion of the first exhibition of
BLANCHE WALSH
IN TOLSTOY’S
RESURRECTION
FOUR PARTS
EXCLUSIVE TERRITORY ONLY At Prices Giving You a Chance To Clean Up
ADVERTISING MATTER:
Beautiful Four-color Lithographs, Heralds,
Booklets, Post Cards, Photos Write, Wire or Phone But Don’t Delay
Masko Film Company
145 West 45th Street, New York City
CROWN FEATURES DRAW CROWD
Our showy posters, realistic photographs and attractive dodgers and heralds fill the house.
OT. GEORGE 1 DRAGON
THE
The Talk of Europe and will be the Hit of America. 3 Reels of Intensely Dramatic Feature Film. An opportunity to get a high-grade money-making feature at a low price. Choice territory still to be had at the following price:
ST. GEORGE AND THE DRAGON, Including One Set Film, $500.00 Crown Feature Film Co., 145 W. 45th St., New York.
Oliver Twist
Charles Dickens’ Masterpiece, in five reels, featuring
NAT C. GOODWIN
A few good States left. State rights buyers, take our tip and write or wire at once. Have you received our dope on ‘‘How to Buy a Feature Film’’?
GENERAL FILM PUBLICITY AND SALES CO.
145 West 45th Street NEW YORK CITy.
FOR SALE—One Tent, 40x24, 8%-ft. side wall. White Top in splendid condition, $30. A big bargain. Two Steel Pits, 8x8, new this summer, $5 each One Steel Pit. 8x12, $10. All fold up in se es ses oe
small crates; good and strong. One Chinese Dragon Banner, and one Rat Circus Banner, 12x8, used two
weeks. Cost $20 each; will sell for $10 each. One Porcupine Banner, one Oriental Snake Girl Banner ard one Mouse Circus Banner, each 8x10, new this
summer, $6 each. One dozen Blac& and White Rats and Cage, 4x3, equipped complete for circus, worth $30; will sell at $12; new this summer. The cause of selling, changing line of business. MR. GEORGE EAuLc, care Krouse Greater Shows, Meadville, Pa., next week.
To settle eviate of my client. will sacrifice the following. regardless of value: 3 Ten-pin Pool Tables, complete, with cues, $40 each; 2 Electric Portable Rowling Allevs, w'th motors, $75 each. Have cuts of each outfit. M. L. STEUER, Attorney, 1115 Williamson Bidg., Cleveland, Ohio.
“THE BIG TICKET AT THE SMALL PRICE” Your own Special Ticket, any printing, any colors, accurately numbered, guaranteed. Special Prices for the Big Roll Ticket. sit anal 5,000—$1.25 20,000—$4.60 50,000—$ 7.50 10,000— 2.50 25,000— 5.50 100,000— 10.00 Prompt shipment. Cash with the order. COUPON TICKETS, 5,000 ix2 STOCK TICKETS—SIX CENTS. Get the samples. Westen
NATIONAL TICKET CO., Shamokin, Penn.
FOR MUTUAL BENEFIT MENTION THE BILLBOARD WHEN WRITING ADVERTISERS.