The Billboard 1915-02-06: Vol 27 Iss 6 (1915-02-06)

FEBRUARY 6, 1915, Wifi) O////f/] Y} YY Mf Wii Wifi) Hf} tj / j j y Yi Yiiff Wi] Y]f, eal A fffpamnoilf Y} yy i Wy YY y HY) y Yi} THE BLACK BOX Universal’s Next Serial E. Phillips Oppenheim, Author of the Play, Which Will Be Produced by Otis Turner New York, Jan, 28.—The Universal Film Man wfacturing Company's latest special feature serial, The Black Box, will be released during the week of March 8. E. Phillips Oppenheim, the tamous English novelist, bas written the thrilling episodes of the play which the Un versa! concedes will be vastly more exciting than Lucille Love, The Trey ©’ Hearts or The Master Key. Herbert Rawlinson and Anna Lit tle will be featured in the principal roles unde; the direct'on of Producer Otis Turner. Mr. Turner, it will be remembered, produced Damon and [’ythias, Profiting by its experience with Lucille Love Snd those two other tremenduusly profitable @eriais, The Trey o Hearts and The Master Key, the Universal has not left the new seria! half finished before releasing the first instal ment The story of the feature is finished, half the episodes lave been filmed, the advertising book ‘s ready for the printer and the syndicate for handling the story of the play and dis tributing publicity ang advertising matter al ready is formed and is waiting only fer the ex hibites to sign up with his loca] paper. The Universal has learned that in the handling of a feria] it is too risky a matter to work only one episode in advance. Accidents to players, fuclement weather and a dezen other obstacles | invarially Ise ot))6Oprevent the praincetion of | the instalments on time, and it was in order te obv ate this nerve wrecking strain that Director Otis Turner started in some weeks production of the serial ime oon the Otis Turner, the producer of the new seria has entrusted the leads in the new serial t Herbert Rawlinson, Anna Little ang William Worthington whe are supported by Frank LAeyd, Mark Fenton, Laura Oakley and Frank MacQuarric fhe Black Bex will follow The Masier Key withent a break and w be re leased) a8 a Special feature outside the fn fifteen instalments of two reels Black Box will be the first story whi Pehheim has written for metion pletares U. S. PLANS RAPIDLY MATURING. Chicag Jus vs The United State Film Produ i Company has just se} a cont act with (laud » Stevens f Chicag 1 equip an’ Wwe in running orde within the Mext ter “ ks i Complete evelopimng ar Printing plent Mr. Stevens must cuarantes by bowl. t ‘ vill te e te proat 210O.Go feet i'n ‘ “ay tle elit 1 Cas walty « New Y« ave signifi tleir wiliingne 1 ‘ te su ” ‘ or M Rtevens ls ms for the F approved whd wor ix start at ee The «4 tire plant will be different departments wil] occupy the fojlew Some of the finest the next few days, other forthcoming fact that he is one a SSS and convincing actors |; OWEN MOORE WITH FRITZI SCHEFF. 28.—Owen Moore, ZUKOR LEAVES FOR LOS ANGELES. Los Angeles where Famous Players Fi) for the tlip is cannot be definitely ascertain: a matter of belief th number of elaborate film sul je ultimate objective NEW STUDIO FOR RELIANCE. The Majestic Re building activities these days. r carpenters is busily engaged in ere: wiilding for housing the dynam: furnish the studios with electrical power SELWYNS MAKE SCREEN DEBUT Seene in Her Triumph, featuring Gaby Desirs, Famous Players release of February 8. Scene in The Goose Girl, fenturing Marguerite Clark, a Lasky production,