Sodom and Gomorrah : the story of Hollywood (1935)

Record Details:

Title:
Sodom and Gomorrah : the story of Hollywood
Date:
1935
Publisher:
Los Angeles : End Poverty League
Volume:
Sodom and Gomorrah : the story of Hollywood
Leaf #:
000127
Language:
English
Collection:
Books
Format:
Books
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Date Added:
March 28, 2024
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SODOM and GOMORRAH 1^3 last but a few months man) onl) last this i> anyway despite the gigantic efforts of the pub licity departments to saw them-— the studios ha\e devised the most highly organized and grossly expensive system of ballyhooing in the world. Compare, if you please, Eva Le Galliennc 01 Katharine Cornell with any motion picture star now in the business. The two stage actresses really act. These artists survive the succeeding years, as have Ethel Barrymore and others, without the benefit of reams and reams and reams of that cheap publicity so vital to the careers of the film beauties. For most of the screen actresses are merely beauties, good-looking people foisted on a defenseless public as exponents of the dramatic art. Some oi them are not even beautiful, only barely pretty. Most of them do have a win some personality on the screen, which is one reason why they attain popularity. But their survival for live or si\ years, if that long, is due primarily to the machinations of their press agents. Miss Cornell does not appear in the daily col umns of Hollywood g» >ssip writers, nor are there monthly articles on "Katharine Cornell Tells All!!!" or "Katy Confesses!!!" appearing in the imbecilic fan magazines. Nor does Eva [^ Gallienne sustain her career by founding a charity or refusing to speak to anybody, and by so doing have an endless stream of articles and press