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THE FUTURE 373
Similar organizations, such as the Universal Pictures Corporation, the Pathe Exchange, Incorporated, the Hal Roach Studios, the Christie Film Company, the Mack Sennett Film Company, the Educational Film Exchange, the Columbia Pictures, Incorporated, and many others, are devoting their efforts toward the production of sound motion pictures and will continue to hold the same position within the industry that they held as producers of silent motion pictures.
The question has arisen, Is there the possibility of domination of the industry by manufacturers of electrical devices ? In a creative industry such as ours men of talent and of experience will continue to hold the reins. No matter how perfect any mechanical device may be it is after all merely a tool which in the hands of the unskilled may be misused. The same brush and palette employed for the painting of a master, in the hands of the inexperienced would merely result in a daub of paint. The industry will continue to thrive only where human brains, energy, and experience are brought to the task.
The potentialities of sound have opened a greater field for the motion picture than ever before. The future of the screen is brighter from every artistic and economic point of view. The industry is just entering its greatest era of development and more than ever will justify the fact that it wields the world's greatest medium of expression. The future, with its greater plans, greater now than in any previous period of the business, brings to us the vision of the greater responsibility that is ours. The industry has a long, broad road to travel.
One meaningful clue to what direction that road will take is offered, as I pen these final words, in the statement of William Fox that he has quit the production of silent films for good and for all. Coming from him and voiced throughout the nation by the daily press, the pronounce