Sponsor (Apr-June 1959)

Record Details:

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Q What radio station do you listen to most of the time at night? WW DC was the clear-cut winner in a PULSE poll of Washington, D. C, area residents. Of particular interest is the pronounced majority we scored with the menfolk. This special qualitative PULSE survey shows many other areas of WWDC listening leadership-all of them of importance to advertisers. For the full report, write WWDC or ask your Blair man for a copy of "Personality Profile of a Radio Station." It's revealing! ^^^^^^m ^^^^^^m R I I r Radl° REPRESENTED NATIONALLY BY JOHN BLAIR & CO. In Jacksonville, Fla., exciting WWDC-owned Station WMBR is rapidly changing the listening habits of a great growth market. NSOR • 4 APRIL 1959