Sponsor (Apr-June 1959)

Page scan 000512 from Sponsor

Record Details:

Title:
Sponsor
Date:
Apr-June 1959
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Apr-June 1959)
Leaf #:
000512
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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IT'S ALL SEWED UP ! Key to ABC Radio personalities above ENTERTAINMENT 1. Don McNeill 2. Peter Lind Hayes 3. Mary Healy 5. Fran Allison 7. Frankie Avalon 10. Alene Dalton 13. Eydie Gorme NEWS 4. John Daly 8. Quincy Howe 9. Paul Harvey 11. Bill Shadel SPORTS 6. Howard Cosell 12. Notre Dame Football Now more advertisers than ever before can piece together some of the strongest — and largest — station line-ups ever made available over network radio. Where? On the expanded ABC Radio Network! With the addition of Don Lee (a No. 1 regional network) and the affiliation of the important Intermountain and Arizona Networks, ABC has added more than 50 new stations to its powerful line-up. A line-up, by the way, that carries an extensive array of talent with entertainment, sports and news personalities like those illustrated above, and a 125-man national and international news staff. Result: An advertiser can sew up the top 50, top 100 or even the top 200 markets with ABC's superior inside coverage now stronger than ever before! We wouldn't want to needle the competition, but if you're looking for penetration, where else would you look but ABC? ABC RADIO NETWORK