Sponsor (Apr-June 1959)

Record Details:

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nieiii Division of Bunn Capitol Co., Springfield, 111., to Compton, Chicago . . . Foster-Grant Co., Leominler, Mass.. makers ol sunglasses, with billings at $500,000, to Donahue & Coe . . . Popeye brand peanut butter of Sussex Foods, to Hicks & deist. Inc. Thisa *n* data: Henderson Advertising has moved to new offices at 55 South Pleasantburg Drive, Greenville, S. (".... Bergen Newell, account executive with R. E. McCarth\ \ Associates, will have his hook. Naked Before l/t Captors, published iii New York this week In Frederick Fell. Inc. Personnel changes at Mehlriun & Fewsmith, Cleveland : Herbert Cooper, elected president : K. T. Morris. chairman of the hoard: Robert Pileger. to the executive committee; Robert Gardner becomes v.p. and Warren Eggly, to treasurer. They were elected >.p.*s: llum boldl Greig, at C. J. LaRoche . . . Curtis Abel, at Y8uTs Los Angeles office . . . Krie Marder, at K&E . . . William Howe, at Richard Lane & Co.. Kansas Cit) . Other personnel moves: Bernard Schiff, named president oi Webb Associates, New 1 ork . . . William James, v.p. of Gardner, elected chairman <d New \ ork executive committee . . . Marty Herbst, from F&S&R, tO media research manager at Donahue & Coe . . . Thomas Beaumont, to manager of the merchandising department of i \R s San Francisco office . . . Hern Kanner. to associate media director and Roger Ciapp, to assistant media director at I3\B . . . James English, to associate media director at K&E . . . Stuart Ganon, to cop} supervisor and Philip I'orterfield. merchandising account e\eculi\e at Joseph Katz Co., New York. ADVERTISERS Brown «!4 W illiamson (Bates) has changed it! mind about dropping; its alternate week ol 7 /•«' Texan (CHS TV) and putting the money into spot t\ . \ ma p'i factor in the decision i" go on with The Texan in the Fall: P>\\\ had to have a second -h"w I" It imled Demi or line on CBS to benefit from the maximum discount. Seventy national or regional food advertisers who distribute in Crand Union stores will be confronted with this opportunity : To participate in a free, threemonth test of the new Store \ ideo plan for in-store electronic point-of-purchase display . Lee Wagner, president "I Store \ ideo, New i ork I founder ol 1 1 Guide in New York and advertising v.p. of the Flav-R Straw Co.), will dr\-run the plan in one h-M and one NEWEST THING IN BEACH WEAR: Jean Cary models stole won in WJIM-TV, Lansing, contest sponsored by Vivian Woodward Cosmetics NEWLY-ELECTED PRESIDENT of the Pa. Association of Broadcasters, Cecil Woodward (I) of WEJL, Scranton, meets with states Gov. David Lawrence and retiring pres. George Koehler (r) of WIFL, Phi I a. IN THE AIR WHILE ON THE AIR: is theme KNEW, Spokane, used to promote its Grocer of the Week show. D.j. broadcast program two hours in this mobile unit which was hoisted on a crane and boom SPONSOR 30 vm L959 63