Sponsor (July-Sept 1959)

Record Details:

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Radio Buying is NOT a Toss-up! Little Rock and Central Arkansas Join the ranks of successful advertisers on: K V LC where: 1. Imaginative programming, 2. Top personalities, and 3. Instant News coverage . . . combine to satisfy listeners and advertisers year after year! NATIONAL REPS.: • New York City Richard O'Connell, Inc. • Chicago William J. Reilly • Kansas City — St. Louis Jack Hetherington . . . and in nearby LAKE CHARLES, LA. Reaching a booming market of 250,000. Annual retail sales $200,000,000. Special 15% discount on this potent combination . . . KVLC, Little Rock + KIKS, Lake Charles Los Angeles KABC KAI.I KDAY KFAC K V 1 KFWB KGIL KH.I katz o'conncll young boiling christal blair branham h-r KI.AC castman am radio sis. cbs spot forjoe KM PC KXX KPOL KPOP KTVM KWKW KXI.A Modesto K 1 1 E E .._ raymer KKI V hollingbery KTRB . mcgavren broadcast time sis. w. s. grant natioanl time sis. cooke good music brdcstrs. Polo Alto KIBE Pasadena KWKW national time sis. KXLA broadcast time sis. Redding KPAP w. s. grant KVCV _ avery-knodel KVIP hollingbery Riverside KACE KPRO _ walker-rawalt _. pearson Sacramento KCBA petry KFBK raymer KGMS forjoe K ROY ..._ hollingbery KXOA mcgavnn Salinas Kin IX pearson KSBW mcgavren San Bernardino KCKC _... ._ grant webb KFXM _. ._ mcgavren KITO ..hollingbery KRNO boiling San Diego — Tijuana, Mex. KCBQ young KDKO eastman KF.MB petry KFSD katz KGB h-r KSDO mcgavren KSON headley-reed XEAK hollingbery; p. g. w. XEGM __ o'connell XEXX national time sis. San Fernando KGIL branham San Francisco — Oakland — Berkeley KABIj mcgavren KCBS __ cbs spot KEWB _ katz KFRC _.._. h-r KGO __._ blair KJBS boiling KLX _ weed KNBC nbc spot KOBY __. petry KOFY _ __ forjoe KRE w. s. grant KSAN howard KSAY raymer KSPO am radio sis. K W B R wa Iker rawa 1 1 KVA young San Jose KEEN KI.OK KSJO KXKX San Luis Obispo KATY KVEC hollingbery dark pearson mcgavren meeker mcgavren Santa Barbara km; KIST KTMS Santa Monica KDAY mcgavren hollingbery raymer mcgavren ttWKtv 17 YEARS OF LEADERSHIP in the LOS ANGELES SPANISH MARKET ONLY 24 HOUR SPANISH STATION IN THE U.S.A. With KWKW you can reach nearly 700,000 LOYAL LISTENERS SPENDING OVER $60,000,000 monthly BUY THE NO. 1 STATION * Spanish Pulse, April J 959 S.F.— Theo. 8. Hall N.Y.— Natl Time Sales JULY 1959 71