Sponsor (June-Sept 1960)

Record Details:

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IN CENTRAL WEST VIRGINIA I * Clarksburg * Fairmont * Morgantown YOUR PRODUCT'S BEST FRIEND IS he FRIENDLY Group's SHOPPER TOPPER STATION ^ IN CLARKSBURG: Roger Garrett-MAin 4-7573 IN NEW YORK: lee Gaynor-OXford 7-0306 Represented Nationally: Avery-Knodel, ln< In Television too, a station is known by the companies it keeps! Here at WBOY-TV our sponsor list reads like the "Who's Who" in local and national advertisers. Yes, Iron City Beer, Lever Brothers, Ford Dealers, Gulf Oil, Carlings Beer, Domino Sugar, Carnation Milk, Hope Natural Gas, Procter and Gamble and U.S. Rubber are just a few of the firms who buv BOY to tell and sell 150,000 TV families in the heart of Central West Yir<n'niafamilies with almost ONE BILLION DOLLARS TO SPEND. Member The FRIENDLY Group i |l£g$l| jjohn J. Laux, Managing Director CHANNEL 9 The lowest cost television bridge to the Upper Ohio Valley's Five Billion Dollar retail market. The best of CBS and ABC. Plus Shopper Topper Merchandising. John J. Laux, Exec. V-P. AT 2-6265 Represented by Avery-Knodel, Inc. CHANNEL 12 28% taller and 29% more powerful. Tells and sells 152,000 TV homes who spend 750 million annually. The best of CBS and ABC. Plus Shopper Topper Merchandising. D. T. Knight, General Manager — MA 3-7260 Represented by Avery-Knodel, Inc. CHANNEL 3 More to see on Channel 3 with NBC. Dominates the key corners of Tennessee. Georgia and Alabama where over a million people spend 800 million dollars. Harry Burke, General Manager — OX 8-1505 Represented by H-R CHANNEL 12 Newest member of the FRIENDLY Group serving over a million people with 721 million dollars to spend. The best of CBS and ABC Networks. Robert E. Metcalfe, Managing Dir.— TA 4-5432 Represented by Avery-Knodel, Inc.. CHANNEL 12 A captive audience of 150,000 TV homes with a spendable consumer income of almost One Billion Dollars. The best of NBC and CBS Plus Shopper Topper Merchandising. Roger Garrett General Manager— MAin 4-75?" Represented by Avery-Knodel. Inc. SPONSOR • 25 JULY 1960