Sponsor (June-Sept 1960)

Page scan 000825 from Sponsor

Record Details:

Title:
Sponsor
Date:
June-Sept 1960
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (June-Sept 1960)
Leaf #:
000825
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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The most watched dog in America available as your watch dog... offering you the best sales protection a sponsor can have! EFF'S OLLIE WATCHED BY MORE VIEWERS EW YORK (Sat., 6:00 P.M. WPIX) stations EFF'S COLLIE is seen by ,699,100 VIEWERS 89.4% MORE than its closest competitor NOXVILLE (Thurs.. 5:30 P.M. Stations WATE-TV) IFF'S COLLIE is seen by 53,495 VIEWERS 171% MORE than its closest competitor ARi/Jan, April. 1960 BITING OFF LARGEST SHARE (Fri.. 6:30 P.M. KTVU) RUNNING OFF WITH TOP RATINGS PHOENIX (Wed., 5:30 P. M. KPHO-TV) 4 stations JEFF'S COLLIE 18.9 rating 45% GREATER SHARE than its closest competitor MIAMI (Sat.. 9:30 A.M. WTVJ) 3 stations JEFF'S COLLIE gets 63.6% share of audience ll«V£)/ Weather; Huntley-Brinkley 3.3 Phoenix Marquee 2.6 Roy Rogers 2.0 BAKERSFIELO (Thurs., 6:30 P.M. 3 stations KERO-TV) JEFPS COLLIE 21*5 rating ||7% GREATER SHARE than its closest competitor AM/Jan.April, 1960 Comedy Theater Spencer Tracy Sourc*: AKi/Jan.-April. I960 LREADY SCHEDULED FOR THIRD YEAR OF JEFF'S COLLIE": Of course, New York, Knoxville, an Francisco, Miami, Phoenix and Bakersfield, nd also Seattle, Cincinnati, Albany, Reno and City, Honolulu, Albuquerque, Salt Lake City, Fort Wayne, Pueblo, Bismarck, South Bend, Lincoln, Portland, Ore., New Orleans and many other markets, big and small. All agree that JEFF'S COLLIE is their surest safeguard for increased profits in 1960-61! Wire or phone today to reserve JEFF'S COLLIE for your market INDEPENDENT ) TELEVISION CORPORATION 4B8 Madison Avtnut « t 22. N.Y. • PLin 5-2IOO