Sponsor (June-Sept 1960)

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. UGMENT YOUR SALES WITH MUSIC FOR MATURE MINDS I iAL-RADIO, Maryland's only 50,000 watt station, covers a total population of over 2Vi million people . . . each with different 1 s and dislikes. To reach this massive Maryland market, WBAL-RADIO hits a new note in full range programming — MUSIC I R MATURE MINDS. No disturbing idle talk. No discordant deviations. Just the big sound of beautiful music . . . music for I pie of all ages . . . music for millions of discriminating Marylanders within the 14,000 square mile area that WBAL-RADIO I ers If you're looking for a captive audience for your client, you can make beautiful music together with WBAL-RADIO. I onally represented by Daren F. McGavren Co.. lnc.(/eg) Associated with WBAL FM&TV II7D A I -P A H 10 ^R A I TIMORF |>NSOR • 29 AUGUST 1960