Sponsor (Apr-June 1962)

Record Details:

Title:
Sponsor
Date:
Apr-June 1962
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Apr-June 1962)
Leaf #:
000982
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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WOW! THREE BIG REGIONAL SALES! CALIFORNIA OIL 12 MARKETS! BOWMAN BISCUIT 36 MARKETS! FOREMOST DAIRIES 23 MARKETS! ALL FOR HENNESEY! Together, including nine stations in major markets that bought the Jackie Cooper series individually, over 70 markets are already sold on HENNESEY . . . and all in almost no time at all! Looks like HENNESEY has what advertisers are looking for nowadays: A popular star in a hit network series (96 half-hours)-ready for action right at the windup of the network run. It means ready-made local audiences ready to listen to your product story. HENNESEY— no sooner said than sold! NBC FILMS m m Jmmt«&3t9& »>*■ , f M