Sponsor (Oct-Dec 1962)

Record Details:

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WUFO BUFFALO'S Negro Market increased 143% from 1950 to 1960* DIRECTORY OF RADIO STATIONS Jimmy Lyons Malcolm Erni Joe Ricco Eddie O'Jay Dora Richardson BUFFALO *Source: U.S. Census Nat'l Rep. Bernard Howard, Inc. Station management: Richard Miller, manager. Philip O'Brien, sales manager. Rep: Bernard Howard. NEW JERSEY WHITE POPULATION 5,539,003 NEGRO POPULATION 514,875 NEGRO % 8.5 NEWARK Number of Negroes: 1960 Census, 227,172. WHBI-fm 3 kw. 105.9 mc. On air 1962; 126 hrs. wkly. 100% Negroappeal programing: Deejay, 34%; Religious, 33%; News, 10%; Community service, 20%; Homemaking, 3%. Featured air personalities: Bill Stubbs, Lundy Lewis, Inez Greene, Ernestine B. Washington, William O'Neal, Lawrence Roberts, B. Benjamin Cantrell. Station management: William A. Masi, manager/sis. mgr. Rep: Bill Masi Network. WNJR 5 kw. 1430 kc. 15 yrs. on air; Independent; Continental Broadcasting. 100% Negro-appeal programing: Deejay, 55%; Religious, 10%; News, 10%; Community service, 25%. Featured air personalities: George Hudson, Herman Amis, Mark Alan, Charlie Green, Clint Miller, George "Hound Dog" Lorenz, Danny "Catman" Stiles. Station management: Leonard Mirelsen, manager. Rep: Continental Broadcasting. ' '"'I NEW MEXICO WHITE POPULATION 875,763 NEGRO POPULATION 17,063 NEGRO % 1.8 HOBBS Number of Negroes: 1960 Census, 2,093. KWEW 5 kw. 1480 kc. 24 yrs. on air; 128 hrs. wkly. 16% Negro-appeal programing: Deejay, 100%. Featured air personalities: Jack Parry, Max Leach, Ron Beach. Station management: Harry McAdams, manager. Phil McGee, sales manager. Rep: Grant Webb, Keystone. NEW YORK WHITE POPULATION 15,287,071 NEGRO POPULATION 1,417,511 NEGRO % 8.4 BUFFALO Number of Negroes: 1960 Census, 89,237. WUFO 1 kw. 1080 kc. 9 months on air; Independent; Dynamic Broadcasting; 105 hrs. (D). 100% Negro-appeal programing: Deejay, 82.5%; Other music, 0.5%; Religious, 13.0%; News, 3.0%; Community service, 0.5%; Homemaking, Educational, 0.5%. Featured air personalities: Eddie O'Jay, Jimmy Lyons, Joe Rico. Station management: Joe Bassett, manager. Jim Corrin, sales manager. Rep: Bernard Howard. NEW YORK Number of Negroes: 1960 Census, 1,287,878. WADO 5 kw. 1280 kc. 36 yrs. on air; Bartell Broadcasters; Independent; 24 hr. full-time daily; 30% Negro-appeal programing: Deejay, 80%; Religious, 10%; News, 5%; Community service, 5%. Featured air personalities: Joe Crane's Gospel Highway, Symphony Sid, "Jocko" Henderson. Station's management: Sydney Kavaleer, manager. Thomas Viscardi, sales manager. WLIB 1 kw. 1190 kc. 20 years on air; Independent; 100 hrs. wkly. 36 SPONSOR NEGRO ISSUE 22 OCTOBER 1962