Sponsor (Oct-Dec 1962)

Record Details:

Title:
Sponsor
Date:
Oct-Dec 1962
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Oct-Dec 1962)
Leaf #:
000375
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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First in Hoosier Hearts James Whitcomb Riley, beloved Hoosier Poet, whose nostalgic verses about childhood and farm life are still treasured by Americans everywhere. First in Hoosier Homes "When the frost is on the punkin," more than at any other time of year, Americans remember our Hoosier Poet, James Whitcomb Riley, as they enjoy anew his beloved Halloween Poem, "Little Orphant Annie." Here in Indiana, he will be remembered in a special way this year, in a half-hour television broadcast presented as part of our new documentary series, "Our Hoosier Heritage." Developing this series took two years of hard work . . . but it was a labor of love, for we are Hoosiers to the core. And programs like this — as well as outside activities, such as our annual Antique Auto Tour and our annual train pilgrimage to the "Circus City Festival" at Peru, Indiana — keep us in touch, close touch, with our audience. We like that. Our audience likes it. And, as you well know if you are among them, our advertisers like it. You're not ? Then find out now about the special place we have in Indianapolis and the rich satellite markets surrounding the metro area. Just ask your KATZ man. SPONSOR/29 October 1962 TIME-LIFE BROADCAST INC. America's 13th TV Market with the only basic NBC coverage of 760,000 TV set owning families. ARB Nov., 1 961 . Nationwide Sweep. 23