Sponsor (Oct-Dec 1962)

cago office, to creative director of the New York office. New v.p.s: John M. McEvoy at Ted Bates . . . Harry L. Merrick, Jr., Charles Smith, David Thomas, and Don Vogel at Kal, Ehrlich & Merrick Advertising . . . Robert Liddel at Compton. PEOPLE ON THE MOVE: Robert D. Barrett to media director of Katzif-George-Wemhoener Advertising, St. Louis, from MacManus, John &: Adams . . . Leslie Wallwork to supervisor of broadcast media at the Los Angeles office of McCannErickson . . . Ann Goldstein to time buyer, Ramsey Perry to retail copy chief and Hertha Hanu to radio traffic director at Kal, Ehrlich & Merrick . . . Sheldon R. Axler to administration manager of Newman-Martin, Bloomfield . . . Hans L. "Lefty" Stern, for the past four years an account executive with Guild, Bascom & Bonfigli, San Francisco, to account executive for Carling Brewing, replacing Thomas F. Killilea, Jr., recently resigned . . . Ruth Simpson to the public relations department of N. W. Ayer . . . Robert L. Ray to account representative for N. W. Ayer, San Francisco . . . John Matthews to creative director, a new position in the creative services division of Leo Burnett . . . William J. Green to account executive at Ben Sackheim, from YfcR . . . Richard S. Lee to account manager at Beaumont, Heller & Sperling . . . David Nntt to account executive at Ketchum, MacLeod & Grove, New York, from MacManus, John & Adams . . . Howard Potter to account executive at Sullivan, Stauffer, Colwell & Bayles. Associations Entries are now being solicited for the 1962 Alfred I. duPont Awards in radio and tv. Deadline is 31 December and nominations should be sent to Professor O. W. Riegel, director of the Lee Memorial Journalism Foundation at Washington and Lee University. The three awards, each $1,000, go to: a large station for outstanding programing in the public interest; a small station for similar excellence, the radio or tv commentator whose work during the year has been characterized by "aggressive and consistently excellent and accurate gathering of news in the public interest" and its interpretation. Thomas W. Sarnoff, NBC vice president, and general chairman of the third annual International Broadcasting Awards competition, has named nine committee chairmen for the event. The competition honors the world's best tv and radio commercials. Entry deadline is 1 January for U. S. competitors with the IBA formal awards banquet scheduled for the Hollywood Palladium 26 February 1963. There was a full agenda at the Nashville meeting of the Countrv Music Assn. which followed the close of WSM's annual d.i. festival. Among plans discussed: formation of a country music museum, presentation of a complete countrv music show at a future meeting of the New York Sales Exemtives Club, building of membershio and financial support and action in the political arena for the benefit of country music. New officers: Leading the Ohio Assn. of Broadcasters in 1963 will be James Hanrahan, WEWS, Cleveland, president; Marianne Campbell, WJEH, Gallipolis, first vice president; Walter E. Bartlett, WLWC, Columbus, first vice president; Carlton Dargusch, Jr., secretary-treasurer. Looking forward to: The Arizona Broadcasters Assn. annual Fall meeting 7 December at the Executive House in Scottsdale. An innovation this year is the display of equipment by various equipment manufacturers and service suppliers of the broadcast industry. Tv Stations A two-day strike by AFTRA members against KWY (TV & AM), Cleveland, ended 18 November with the ratification of a new twoyear contract. The contract included a $10 per week pay hike in the first year and an additional $10 increase the second year. Other provisions included: • A new termination clause requiring an additional two-weeks notice or pay in lieu of termination notice. • A new "program segment rate" whereby a supporting performer who appears as a part of any program is compensated for the actual time he appears. • An increase in talent fees for certain live announcements from $5 to $7.50 on tv. • Elimination on tv of the multiple discount structure. For Auld Lang Syne: WISN-TV, Milwaukee, threw a luncheon to honor its oldest continuing advertiser, Don Rohn of Don Rohn Rambler Co. Station presented him with his original sales order specially framed for the occasion. Rohn was a Hudson dealer when the first contract was signed eight years ago and his schedule remained intact when the switch was made to Rambler. Note: He has just signed for his ninth year on the station. Off the press: The first ARB new local market tv audience breakouts. New estimates include audience counts by age and sex and a completelv new section called the Soot Buvine: Guide which deals with station break time. These estimates are arithmetical averages of the quarter-hour audience preceding and following the chainbreaks. Happv anniversary: KOB-TV, Albuquerque, enters its 15th vear of broadcasting on 29 November. Promotion: To advertise the CBS TV shows which it carries, WCHSTV, Charleston, devised the "Seven Wonderful Nights" promotion. Some 100 community leaders and their families were visited during the dinner hour and received gifts commemorating a specific show. Some of the tie-ins: a red skelton for the "Red Skelton Hour"; a moonshine jug full of honey for "The Beverly Hillbillies"; a nurse's kit for "The Nurses." New quarters: Ground has been broken in Scranton-Wilkes-Barre 62 SPONSOR/26 November 1962