Sponsor (Apr-June 1963)

Record Details:

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"Charlotte's WSOC-TV. . . big reason for instant success of Diet Rite Cola"— Jim Calder, Royal Crown With a prodigious appetite for good things to drink, eat, wear and enjoy, metro Charlotte racks up the highest retail sales per family in the Southeast. Slim budget or stout, you can expect and get nuskier response and cooperation from Charlotte's WSOC-TV. Let us Dr your H-R man show you how this great area station of the nation I is your right diet for right now in the Carolinas. WS C-TV CHARLOTTE 9-NBC and ABC. Represented by H-R WSOC and WSOC-TV are associated with WSB and WSB-tv. Atlanta, WHIO and WHIO-TV, Dayton SPONSOR/ 15 aprii. 1963 45