Sponsor (Jan-Mar 1964)

to reach and sell the markets they have to be in. Alabama Birmingham WATV, Gadsden WAAX, Mobile WKRG, Montgomery WCOV, Selma WGWC, Tuscaloosa WJRO, Tuscumbia WVNA Alaska Anchorage KFQD, Fairbanks KFRB, Juneau KINY, Ketchikan KTKN, Seward KIBH, Sitka KIFW Arizona Phoenix KOOL, Tucson KOLD Arkansas El Dorado KELD, Fort Smith KFPW, Hot Springs KZNG, Little Rock KXLR California Bakerslield KERN, Chico KHSL, Eureka KINS, Fresno KFRE, Los Angeles KNX, Modesto KBEE, Palm Springs KCMJ, Redding KVCV, Sacramento KFBK, San Diego KFMB, San Francisco KCBS Colorado Colorado Springs KVOR, Denver KLZ, Grand Junction KREX Connecticut Hartford-Manchester WINF, Waterbury WBRY Florida Delray Beach WDBF, Fort Myers WINK, Fort Pierce WARN, Gainesville WGGG, Jacksonville WIVY, Key West WKWF, Lake City WDSR, Miami Beach WKAT, Orlando WDBO, Pensacola WMEL, St. Augustine WFOY, Sarasota WSPB, Tallahassee WTNT, Tampa WDAE Georgia Albany WGPC, Athens WGAU, Atlanta WAKE, Augusta WROW, Brunswick WMOG, Columbus WRBL, Gainesville WGGA, Macon WMAZ, Rome WLAQ, Savannah WTOC, Thomasville WPAX, Waycross WAYX Hawaii Hilo KHBC, Honolulu KGMB Idaho Boise KBOI, Idaho Falls KID, Lewiston KRLC Illinois Champaign WOWS, Chicago WBBM, Danville WDAN, Decatur WSOY, Peoria WMBD, Quincy WTAD, Rock Island WHBF, Springfield WTAX Indiana Anderson WHBU, Fort Wayne WANE, Indianapolis WFBM, Kokomo WIOU, Madison WORX, Marion WMRI, Muncie WLBC, South Bend WSBT, Terre Haute WTHI, Vincennes WAOV Iowa Cedar Rapids WMT, Des Moines KRNT, Mason City KGLO, Ottumwa KBIZ Kansas Colby KXXX, Pittsburg KSEK, Topeka WIBW, Wichita KFH Kentucky Ashland WCMI, Henderson WSON, Hopkinsville WHOP, Lexington WVLK, Louisville WINN, Owensboro WOMI, Paducah WPAD, Paintsville WSIP Louisiana Alexandria KALB, Monroe KNOE, New Orleans WWL Maine Portland WLOB, Rumford WRUM, Waterville-Skowhegan WGHM Maryland Baltimore WCBM, Cumberland WCUM, Frederick WFMD, Hagerstown WARK Massachusetts Boston WEEI, Filchburg WFGM, Greenfield WHAI, Pittsfield WBRK, Springfield WMAS, Worcester WNEB Michigan Detroit WJR, Grand Rapids WJEF, Ishpeming WJAN, Kalamazoo WKZO, Saginaw WSGW Minnesota Duluth KDAL, Minneapolis WCCO Mississippi Meridian WCOC Missouri Joplin KODE, Kansas City KCMO, St. Louis KMOX, Springfield KTTS Montana Gutte KBOW, Great Falls KFBB, Missoula KGVO Nebraska Omaha WOW, Scottsbluff KOLT Nevada Las Vegas KLUC, Reno KCBN New Hampshire Concord WKXL, Keene WKNE, Laconia WEMJ New Jersey Atlantic City WFPG New Mexico Albuquerque KGGM, Santa Fe KVSF New York Albany WROW, Binghamton WNBF, Buffalo WBEN, Elmira WELM, Gloversville WENT, Ithaca WHCU, Kingston WKNY, New York WCBS, Plattsburgh WEAV, Rochester WHEC, Syracuse WHEN, Utica WISX, Watertown WWNY North Carov lina Asheville WWNC, Charlotte WBT, Durham WDNC.FayettevilleWFAl, Greensboro WBIG, Green, ville WGTC, Rocky Mount WFMA North Dakota Grand Forks KILO, Jamestown KEYJ, Valley City KOVC, Wahpeton KBMW Ohio Akron WADC, Cincinnati WCPO, Cleveland WDOK, Columbus WBNS, Dayton WHIO, Portsmouth WPAY, YoungstownWKBN Oklahoma Oklahoma City-Norman WNAD Oregon Eugene KERG, Klamath Falls KFLW, Medford KYJC, Portland KOIN, Roseburg KRNR Pennsylvania Alloona WVAM, DuBois WCED, Harrisburg WHP, Indiana WDAD, Johnstown WARD, Philadelphia WCAU, Pittsburgh-McKeesport WEDO, Reading WHUM, Scranlon WGBI, State College WRSC, Sunbury WKOK, Uniontown WMBS, Williamsport WWPA Rhode Island Providence WEAN South Carolina Anderson WAIM, Charleston WCSC, ColumbiaCayce WCAY, Greenville WMRB, Spartanburg WSPA South Dakota Rapid City KOTA, Yankton WNAX Tennessee Chattanooga WDOD, Cookeville WHUB, Johnson City WJCW, Knoxville WROL, Memphis WREC, Nashville WLAC Texas Austin KT8C, Corpus Christi KSIX, Dallas KRLD, El Paso KIZZ, Harlingen KGBT, Houston KTRH, Lubbock KFYO, San Antonio KMAC, Texarkana KOSY, Wichita Falls KWFT Utah Cedar City KSUB, Salt Lake City KSL Vermont Barre WSNO, Srattleboro WKVT, Newport WIKE, St. Johnsbury WTWN, Virginia Norfolk WTAR, Richmond WRNL, Roanoke WDBJ, Staunton WAFC Washington Seattle KIRO, Spokane KGA, Sunnyside KREW, Walla Walla KUJ, Wenatchee KUEN Washington, D. C. WTOP West Virginia Beckley WJLS, Charleston WCHS, Fairmont WMMN.ParkersburgWPAR, Princeton WLOH, Wheeling WHLL Wisconsin Green Bay WBAY, Madison WKOW, Milwaukee WEMP Wyoming Casper KATI, The CBS Radio Network ^Representing a 50% sales increase over 1962! And, so far in 1964, sales are 15% H ahead of First Quarter, 1963. In 1963, these national advertisers* ACCEMIMERNATIONAL, DIV. OF INTERNATIONAL MINERALS & CHEMICAL CORPORATION; ALLIED VAN LINES, INC.; ALUMINUM COMPANY OF AMERICA; AMANA REFRIGERATION, INC.; AMERICAN AIRLINES, INC.; AMERICAN DAIRY ASSOCIATION; AMERICAN EXPRESS COMPANY; AMERICAN HERITAGE PUBLISHING CO., INC.; AMERICAN SAFETY RAZOR COMPANY, DIV. PHILIP MORRIS, INC.; A.MERICAN TELEPHONE & TELEGRAPH CO.; A.MERICAN TOBACCO CO.MPANY, INC.; B. T BABBITT, INC.; BLACK MAGIC, INC.; BRISTOL-MYERS COMPANY; CALIFORNIA PACKING CORPORATION; CAMPANA DIV OF PUREX CORPORATION; CA.MPBELL SOUP CO.MPANY; CANADA DRY CORPORATION; THE CELOTEX CORPORATION; CHAMPION SPARK PLUG COMPANY; CHEMICAL COMPOUNDS, DIV 5TUDEBAKER.PACKARD; CHEMWAY CORP.; CHRYSLER CORPORATION, PLYMOUTH & VALIANT DIV, DODGE DIV; CHURCH & DWIGHT CO., INC.; CITIES SERVICE OIL COMPANY, DIV CITIES SERVICE COMPANY; COLUMBIA RECORDS, DIV OF COLU.MBIA BROADCASTING SYSTEM, INC.; CONTINENTAL CASUALTY CO.MPANY; COWLES MAGAZINES & BROADCASTING, INC.; HELENE CURTIS INDUSTRIES, INC.; E. I. DU PONT DE NEMOURS & CO.MPANY, INC.; E.MERY INDUSTRIES, INC.; EXLAX, INC.; FARIBAULT WOOLEN MILL, INC.; THE FLORISTS' TELEGRAPH DELIVERY ASS'N. INC.; FORD MOTOR COMPANY, FORD DIV, MONACO PROMOTION, PARTS & SERVICES, USED CARS, LINCOLN-MERCURY; FOSTERMILBURN COMPANY; THE GABRIEL COMPANY, DIV MAREMONT CO.MPANY; GENERAL CIGAR CO.; GENERAL DEVELOPMENT CORPORATION; CENERAL ELECTRIC CO., PHOTO LAMP DIV, FLASH BULBS, MINIATURE (AUTO) LAMP; GENERAL VIILLS, INC.; GENERAL MOTORS CORPORATION, 3UICK DIV, CHEVROLET DIV, OLDSMOBILE. nSHER BODY; GILLETTE SAFETY RAZOR CO.; THE iLIDDEN COMPANY; GOLD SEAL CO.; THE GOODYEAR TIRE & RUBBER CO., NEOLITE DIV; ;R0LIER SOCIETY, INC.; GROVE LABORATORIES, NC. SUB. OF BRISTOL-.MYERS COMPANY; GULF VMERICAN LAND CORPORATION; THE HEARST CORPORATION; THE CHARLES E. HIRES CO., DIV JEVERAGES INTERNATIONAL, INC.; INCABLOC CORPORATION ; KELLOGG COMPANY; KERR GLASS AfG. CORP.; KRAFT FOODS, DIV NATIONAL DAIRY 'RODUCTS CORPORATION; KRIMKO CORK; .ANVIN-PARFUMS, INC.; I.EHN & FINK PRODUCTS ;ORR; LIGGETT & MYERS TOBACCO COMPANY; LORILLARD&CO.; MACFADDEN-BARTELL CORP.; ,IARS, INCORPORATED; MENLEY & JAMES ABORATORIES, INC., DIV S.MITH, KLINE & FRENCH ABS, INC.; THE MENNEN CO.MPANY; THE TENTHOLATUM COMPANY INC.; MEREDITH 'UBLISHING CO., BETTER HOMES & GARDENS DIV; ;.& C. MERRIA.M CO.; METROPOLITAN LIFE NSURANCE CO.; MILLER BREWING COMPANY: IILLERS FALLS CO.; MINNESOTA MINING & MFG. :0.; MINUTE MAID CO.MPANY, DIV COCA COLA CO.; OHN MORRELL & CO.; PHILIP MORRIS, INC.: lORTON HOUSE KITCHENS; NATIONAL BISCUIT :OMPANY; THE NESTLE COMPANY, INC.; NEWSWEEK, NC. DIV WASHINGTON POST CO.; THE NORWICH 'HARMACAL CO.; OCEAN SPRAY CRANBERRIES INC.; 'ARENT MAGAZINE ENTERPRISES INC.; PEPSLCOLA :O.MPANY; PET MILK COMPANY-WHITMAN DIV; ■ETERSEN MANUFACTURING CO., INC.: ■HARMACRAFT LABORATORIES; PROPHYLACTIC :RUSH CO. DIV STANDARD OIL OF OHIO; QUAKER lATS CO.MPANY; REXALL DRUG CO.; R.J.REYNOLDS OBACCO CO.; SALADA FOODS, SALADAJUNKET DIV; ARDEAU, INC.; SCHICK SAFETY RAZOR COMPANY, HV EVERSHARP, INC.; THE SCHOLL MANUFACTURING :0.; THE SEVEN-UP COMPANY; SINCLAIR REFINING OMPANY; J. M. SMUCKER COMPANY; STANDARD RANDS, INC.; STANDARD KNITTING MILLS, INC.; TANDARD PACKAGING CORP.; SYLVANIA ELECTRIC RODUCTS, INC., SUB. GENERAL TELEPHONE & LECTRONICS; TEXACO INC.: TEXTRON. INC(OMELITE DIV: TIME, INC.; THE WANDER COMPANY; /ARNERLAMBERT PRODUCTS, DIV WARNER AMBERT PHARMACEUTICAL COMPANY; WE.STGATE ALIFORNIA PRODUCTS, INC., DIV WESTGATE ALIFORNIA CORR; WM. WRIGLEY JR. COMPANY used these outstanding personalities and adult programs '■Arlluir Godfrey Time"; Ail Linklettei's "House Party"; "Tlie Garry Moore .Show" witli Diirward Kirby; "Tlie Pat Boone Show"; Jack Drees on Sports; Lowell Thomas and ihe News; "Worldwide Sports" with Chris Schenkel; Alexander Kendrick News Analysis; "Sports Time" with Phil Rizzuto; "The World This Week" with Harry Reasoner; "World News Roundup"; "The World Tonight"; "Sports Time" with Jack Stroud; Marvin Kalb's "Evening Re])ort"; News Analysis with Bill Leonard; News Analysis with Richard C. Hottelet. News-on-fhe-Hour with CBS News Correspondents: Winston Burdett, Ned Calmer, Wells Church, Charles Collingwood, Tom Costigan, David Dugan, Douglas Edwards, Bernard Eismann, George Herman , Richard C. Hottelet , Allan Jackson, Bernard Kalb, Marvin Kalb, Peter Kalischer, Frank Kearns, Alexander Kendrick, Charles Kuralt, Blaine Littell, Roger Mudd, Paul Niven, Stuart Novlns, Robert Pierpoint, Dan Rather, Prescott Robinson, Hughes Rudd, Robert Schackne, Daniel Schorr, Eric Sevareid, Neil Strawser, Dallas Townsend, Robert Trout, Charles von Fremd. "Dimension" Programs: "The Moscow Scene" with Stuart Novins; "European Diary" with Daniel Schorr; "Mediterranean Notebook" with Winston Burdett; ''Sidelights" with Charles Collingwood; "Ask Dimension" with Walter Cronkite; "Better Living" with Douglas Edwards; "The Headliner" with Douglas Edwards; "Woman's World" with Betty Furness; "Fashion Notes" with Edith Head; "The Women of Washington" with George Herman; "At The U.N." with Richard C. Hottelet; "Follow-Up"with Richard C. Hottelet; "The Morning Report" with Allan Jackson; "Dateline" with Richard Joseph; "Calling America" with Peter Kalischer; "Special From London" with Alexander Kendrick; "This Week In Business" with Stanley Levey; "At Your Leisure" with Bill Leonard; "In New York" with Kenneth Banghart; "White House Correspondent" with Robert Pierpoint; "It's New" with Harry Reasoner; "In Latin America" with Bert Quint; "In Hollywood" with Ralph Story; "Science Beat" with Dallas Townsend; "Dear Abby" with Abigail Van Buren; "This Week in Space" with Charles von Fremd; "Personal Close-up" with Mike Wallace.