Sponsor (Apr-June 1964)

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People talk to people about all kinds ol things. All the time. I verywhere. And we plan to make the most of it. During April. ACS volunteers all over America will talk to their neighbors about cancer. In our \ ast " I ell Your Neighbor" program, people will learn from people the answers to questions about cancer, which COUld help save li\es. We're looking to television and radio to hack up tins big nation-wide undertaking which has two aims: to help save lues and to help raise funds. I hanks to \ou. our messages have been airborne to millions of neighbors year alter year. New first-rate materials are available. For IV: 1 minute. 20-second, 10-second film spots m color and in black and white; telops; slides; feature-length films. For radio: musical programs; celebrity spots; discussion programs featuring well-known medical authorities. W ill you talk up lor us again this year? Please ask yout local ACS Unit for the materials you want or write to: ( AMKRK W (AMIR SOCIETY* 21') East 42nd Street, New York, N.Y mo 17 12 SPONSC