Sponsor (1964)

Record Details:

Title:
Sponsor
Date:
1964
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Sept 1964)
Leaf #:
000335
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
September 28, 2023
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Are you giving your story boards only hull a chance? Probabl) . . . unless you cost them out for video tape as \N c 1 1 as for live or film. Because today, more times than not, video tape (Scon n brand, of course) can do the best job. \nd tin. onl) waj to discover (Ins yourself is to gel the costs and counsel from your local t\ station or a tape studio in terms o( your commercials. look what you have to gain: Incomparable "live" picture and sound qualit) without chance of a live goof. Instant playback thai lets you see immediate!) how you're doing. Pushbutton-fast special effects, no lab processing. And you ma) save weeks over film, with new convenience and often lower cost in the bargain. (her 175 l\ stations are now participating in 3M's comprehensive new program to help vertisers and agei te better c her printed materials, us mil a a Hon reel. Call your local (If we haven't contacted them yet, write to Magnetic Products Divis I tepi \H Y )M ( ompai S P il. Minn magnetic Products Division iS! Auguil 10, 1964 11