Sponsor (Oct-Dec 1964)

Record Details:

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w.|i|ij.\i|Hii]jtiJ.||iH-|Hii^^^'^'^''^ Southwestern Michigan A&P and Kroger store cities within stations' primary coverage areas WKZO BUT... WKZO Radio Magnifies Your Supermarket Coverage in Greater Western Michigan! If you want high-powered coverage of distribution outlets— H and customers — in Kalamazoo and Greater Western Michigan, look no further than WKZO Radio. The big picture shows up in the map at left. In the service area f.SMV. contour) of our biggest competitor in Southwestern Michigan, there are 18 A&P and 16 Kroger stores. But in WKZO's primary service area there are 60 A&P and 33 Kroger stores — not counting stores in our competitor's home count}^ even though we come in strong there. Let your Avery-Knodel man help you focus your advertisin'ta /, on more outlets — and more listeners — with WKZO Radio! ^Attributed to Roger Bacon, 1214-1292. d'Ae&'ei^y^'tcjUifynA WKZO KALAMAZOO-BAHLE CREEK WJEF GRAND RAPIDS WJFM GRAND RAPIDS-KALAMAZOO WWTV-FM CADILLAC TELEVISION WKZO-TV GRAND RAPIDS-KALAMAZOO WWTV/ CADILLAC-TRAVERSE CITY /WWUP-TV SAULT STE. MARIE KOIN-TV/ LINCOLN, NEBRASKA /KGIN-TV GRAND ISLAND, NEB. "WKZO CBS RADIO FOR KALAMAZOO AND GREATER WESTERN MICHIGAN Avery-Knode\, Inc., Exclusive National Representatives