Sponsor (Oct-Dec 1964)

Record Details:

Title:
Sponsor
Date:
Oct-Dec 1964
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Oct-Dec 1964)
Leaf #:
000659
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
September 28, 2023
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Too laie to beg for the Dusiness after the schedules start running. Oh, you may get on the list someday. But the time you really wanted to be well-represented was at the hush-hush media session that firmed the list for a new, surprise campaign strategy. You can't usually get invited to agency/client media meetings. But SRDS is there" as a matter cTf course. So, with your Service-Ads in SRDS, YOU ARE THERE selling by helping people buy. « STANDARD RATE & DATA SERVICE, INC. The National Authority Serving the Media-Buying Function C. Loury Botthof, President and Publisher 5201 Old Orchard Road, Skokie, III. 60078 YOrktown 6-8500 Sales Office— Skokie • New York • Los Angeles