Sponsor (Nov 1946-Oct 1947)

Record Details:

Title:
Sponsor
Date:
Nov 1946-Oct 1947
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Nov 1946-Oct 1947)
Leaf #:
000364
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
September 28, 2023
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A ecu /J<fe+tcy /JpfJXU*U*fte*itl SPONSOR PRODUCT o. jerviee AGENCY \ir 1 1 snspori Umi., Washington, i>. C. American Bowling < ongresa, Milwaukee American Merchandising Co., Montgomery, Ala American Moto-Scoof Co., Chicago, American Product! < :<>.. Reldsvllle, N. C, Vrcher Mills. Inc., Columbus, Ga. Uon Strclt. Inc.. Nc« York Associated Products, Inc., Chicago Vtwater Building Supply Corp. of Long Island Ballan Ice < Iream Co. ii ( Baztei i\ Itro., Brunswick, Me. Hi utlator Co., Cleveland Hi nnari Brush Corp.. Chicago Blackton Fifth \\c Ltd., Near V<»rk Norman Blum Co., New Wrk \. Brandweln A; <:<>.. Chicago Broadwell Studios, Los Angeles California Cooperative Packaging Assn., Los Angeles < alifornla foundations, Los Angeles ( .irtir Hardware Co., Los Angeles Central < lalliornla Berry growers Assn., San I ran< Isco < hlcagoland Home Show, Coast Van Lines, Los Angeles Cole Milling Co., Chester, III. College Inn Pood Pro ucts Co., Chicago Conlon-Moore Corp. (Moore Dlv.), Joliet, III. Continental Records c<>.. Nea Vork Corn Products Refining Co., New York i aunty Perfumery Co., Bloomfield, N. J. Creameries i>f America, I."* Angeles ( iroslej Clothes, liuffalo Cupid Foundations, Inc., New York Damerel-Allison c<>.. Covlna, Calif. Dawes Black Horse Brewery, Montreal Daystrom Co., Olean, N. Y Dermetlcs Co., New York I ilan Co.. I. os Angeles. Edward K. Eagle Distributors. Los Al g. lis Electromaster, Inc.. Detroit I ncyclopaedla Britannlca, Inc., Chicago famous II, urs. Inc., Omaha I Idellt) Laboratories. Inc.. Chicago Firman Leather Goods Corp., New York Harry Friedman, Inc., New York Fumol Corp.. New York Gooderham & Worts. Ltd., Detroit and WalkerviUe, ( ianada Gravenstein Apple Industry, Sebastopol, Calif. Greyvan lines. Inc., Chicago Crilfiih Distributing Corp.. Cincinnati Hampden Watch Co.. Chicago Hastings Hatchery, Parsonsburg, Mil. The Herald Journal-American. Syracuse. N. Y. Imperial Pearl Syndicate, Chicago, Los Angeles, New York International Appliance Corp.. New York Investment Companies of America. Los Angeles .1. \\ . kcan Laboratories, Pasadena Jolan of California. Inc., Los Angeles Kathryn, Inc., Chicago Knight Leather Products Co.. Boston Korn Sportswear Corp., New York La Heine Chocolates, New York L. II. Laboratories, Inc.. Los Angeles. John W. Leavitt Co., Boston Little America Frozen Foods, Inc.. Pittsburgh Lewlsburg Chair & Furniture Co.. Lcwisburg, Pa. I "i le, Ltd., Toronto P. Lorillard Co.. New York .... Mayfair Plastics Corp.. New York McDanlel's Sales Agency, Oakland. Calif. Samuel B. McK.ee Studio of Modern Piano Playing. Hollywood Mercer Pie Co.. Chattanooga The Miler Corp.. Chicago Mode O'Day Corp.. Los Angeles Norman M. Morris, Inc. John Monro. Inc.. Chicago Nastril Watch Co.. New York New England Confectionery Co., Cambridge, Mass New Process (taking Co.. Chicago Nej Products Corp.. New ^ ork Omega W ati h < o., N, w ^ ork Outdoor Oven fireplace Co., Hartford Pal. Inc.. Washington, D. < .. w 1111am Peter Brewing Corp., I nion ( Ity, V J. Pi, it, is of Arkansas. Little K<>« k Pllaer Brewing Co., New ^»rk I'inetrine Corp.. New \ ork It \ Corporation of America. Los \ngclcs Kead\ I nulls ( !o., ( Ihlcago Relmer Mfg. Co., Berkeley, Calif. Rheem Manufacturing Co., San Francisco (and subsidiaries) Institutional I'M? tournami i i Wrist watches, electru bousehi pllam es Motor Scooters Shoe polishes, plastii cleaner Hosiery Matzons, other food produt ts ( ihen Yu cosmi Retail chain Packaged ice i ream ( .lulled goods Electric manicuring, bomi beauts treat iiicni machine Whirl-Brush W omen's retail clothing chain Kislav glovi s Bos springs, mattresses Piano corresp indence courses Packaged fresh wgetahh I )r i ssi' . foundal ions Hardware Institutional liuildiiig supplies, home furnishings show Hauling Omega Hour Chili products Heating, cooking appliances Foreign language phonograph records Argo starch. Ma/ola oils. Karo syrup Kre-Mel desserts, Malzena Dur Brylcreem hair tonic Daitj chain Men's clothing Foundation garments l>& \ orange juice; Foothill grape punch Bi i r. ale Chrome, plastic furniture . Cosmetics Mat tresses Li. mid invisible masque-facial preparation Elex trie ranges, water heaters I iu > i lopaedia Britannlca Flour Pharmaceuticals Luggage Fashion accessories Insecticides soaps, dry cleaners Liquors Institutional Long-distance moving Radios, heaters, linoleum, etc. w atches Baby Chicks Institutional Pearls . Broilklng electric broilers Financial Household cleansers Slide fasteni rs Cosmetics Thin Man wallets, ()\ crknigh ter luggage Women's sportswear Chocolates Hair oil, shampoo Tcddic peanut butter F'rozen foods Furniture Watches New cigarette to be introduced Raincoats, toys Home free/.crs. walk-in freezer coolers Irwin Wasey, New York Bishop, Los Angeles Lieber, Chicago l.ieber. Chicago Justin f unkhouscr. Baltimore Owen & Ohappcll New \ ork I .ui. M Cottin. New York Arthur Meyerhoff. Chicago Armstrong. Schleifcr & Rlpln, New York Tullis, Los Angeles James I bomas Chlrurg, Boston Mi Dnnough A Lewy. Cleveland Ooodkind Joice & Morgan. Chicago Lew Kashuk. New York Lester Harrison. New York W . B. Doner, Chicago John F. W billhead, Los Angeles Beaumont A Hohman, l^>s Angeles Smith. Bull & McCreery, Hollywood Allied. Los Angeles Botsford, Constantlne & Gardnet. Francisco Bozell & Jacobs. Chicago Smith. Bull & McCreery Gardner, St. Louis Shaw-LeVally, Chicago Kane. Bloom iiiglun . Ill Knickerbocker, Nea ^ork Mi Cann-Krickson. New York, for Latin America, Hawaii. Philippine advertising A tin r ton & Currier, New lurk, (or radio Smith. Bull & McCreery, llollvwood I His liuffalo Ohernow . New York John F. Whitehead. Los Angeles Vlckers & Benson. Montr, al n. w . Ayer, New York Wort man. Barton & Goold, New York Hillman-Shane. Los Angeles \llied. Los Angeles (.rant . Di troit l.arle Ludgin. Chicago J. Walter Thompson. Chicago Bozell & Jacobs. Chicago Stuart Bart. New York Chernow, New Y'ork Louis M. Cottin, New York F. II. Hayfaurst, Toronto, for t ..ui.idiau advertising Mogge-Privett. Los Angeles Beaumont and Hohman. Chicago Dinerman. Cincinnati W . B. Doner. Chicago Yankee Writing Service, Guilford, Conn. Fellows-Bogaxdus, SyTacuse, N. Y'. Lawrence Boles Hicks. New Y'ork Oravenson. New York Smith. Bull & McCreery. Hollywood A. Carman Smith. Los Angeles Atherton, llollvwood Uill Blackett. Chicago Reingold. Boston Chernovs. New York Jasper. Lynch & Fishel. New York Mayers. Los Angeles Harry M. Frost. Boston Sykcs. Pittsburgh Rupirt. Oraybill & Breeden, Sunbury. Pa 1 His. Toronto (.ever. Newell & Ganger, New York Cayton, New York Ad Fried. Oakland Piano lessons Pies shek brushless paint Women's clothing chain Mathey-Tlssel watches Daw-Sonata cream hair remover. Watches Confection* r> products Green Mill bread, cake products I ii]iiid. cream deodorant Wall lies Outdoor ovens Palade orange beverage Me Department Store Beer, ale Pineseptic skin cream, I'inetrine liniment Plastic spei i Ii ii s Hi-Life canned dog rood Miniature hot houst ■ Atherton. Hollywood Nelson chesman. Chattanooga Aimer J. Cclula. Philadelphia Classer-Cailev I us \ngeles Lew is. Newark. N.J. Bozell ci Jacobs. Chicago Cole & Cliasim. New York LaRoche A f His. New York Ollan, < hiiago Artwil, New l, ik Abb, ill Kimball. New Virk F. w. Prelle. Hartford Justin Funkhouser, Baltimore I i i --Stockman. New ^ ork Ruben T. Scott. Little K.nk Deutch iS. Shea. New \ .irk DeUtSCb & Shea. New > ork Smith. Bull \ McCreerv Preaba, Fellers sN Pit aba. Chicago Ad Freid. Oakland Rockwood A Co., New \utk I lousehold a ppliaiu i s. shipping ■ ( luui.lalc heaters, steel Foote. Cone & Belding. New \ork Campbi 11-1 w aid. New ^ ork {Please turn to page 44 1 J: