Sponsor (Nov 1947-Oct 1948)

Record Details:

Title:
Sponsor
Date:
Nov 1947-Oct 1948
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Nov 1947-Oct 1948)
Leaf #:
000159
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
September 28, 2023
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(KCMO '/2 millivolt contour map — 50,000 watts non-directional) Mid-America is many markets in one — metropolitan, urban and rural. And KCMO, Greater Kansas City's most powerful station for Mid-America, covers this entire area . . . reaching out far beyond the V2 millivolt contour to a mail area (based on first 3 months' operation) which includes: 700 counties in Missouri 79 counties in Kansas 42 counties in Nebraska 70 counties in Iowa 19 counties in Oklahoma 30 counties in Arkansas 23 counties in Illinois . . . plus 18 other states not tabulated. This is 150 counties more than the 213 counties in the V2 millivolt area. With 50,000 watts day, non-d/'recf/ona/, and 10,000 watts night, KCMO, and only KCMO, offers you one-station, one-rate coverage of this important industrial and agricultural area. .^^ National Representative: JOHN E PEARSON CO. • •••••••••• Base mop courtesy Broackasting Magazine JANUARY 1948 KCMO Kansas City, Mo. * Basic ABC for Mid-America it^J u^at • • 4 • • I '"<'■"■" 'fill' lh> WftT.»^ k..