Sponsor (Nov 1947-Oct 1948)

Page scan 000374 from Sponsor

Record Details:

Title:
Sponsor
Date:
Nov 1947-Oct 1948
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Nov 1947-Oct 1948)
Leaf #:
000374
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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.0. sg ■ :i'::|:i;" : • ■^' \^ " ''.",[-~~~ ■:■..__ ;!:! 1^-: There^s a lot more to it than this . . . The telephone is a wonderful device. And its use plays an important part in the sale of radio time. But there's a lot more to it than this. Take the average Weed and Company representative. On the phone or across the desk from you, he knows your business and talks your business. He wouldn't be there if he didn't. He's a salesman, certainly. He represents Spot Radio, one of the most profitable forms of modern advertising. He also represents over 250 years of combined experience in showing Spot Advertisers how to get the most for their money. Behind that experience are the two bed-rock qualities that created it: expert knowledge and plain hard work. These arc the two factors that produce most of the results most of the time . . . the two factors that make Weed and Company service so valuable to any .advertiser. Weed radio station representatives a n d newyork • boston • Chicago C O m p 3. n y san franclsco • atlanta 82 d e t r o i t Hollywood SPONSOR il