Sponsor (Nov 1947-Oct 1948)

Record Details:

Title:
Sponsor
Date:
Nov 1947-Oct 1948
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Nov 1947-Oct 1948)
Leaf #:
000571
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
September 28, 2023
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

w ITH 22 continuous years of constant trial, expen. mentation and study, we of KWKH know we \now the ways to the hearts, minds and confidence of Southern radio Hsteners. Our 50,000 watts are, of course, a prime reason for the fact that our Daytime BMB Map shows 105 counties in Arkansas^ Louisiana, Mississippi and Texas. But its KHOW'HOW that ma}{es us the eighth CBS station m America, m the morning — the ninth in the afternoon — the sixth in the evening (Hooper Station Listening Indexes, Mar. -Apr., 1947). The KWKH daytime area alone accounts for nearly 2*^ of all U. S. potential sales. It should account for that much of your clients' sales, too . . . May we talk with you about it? KWKH Texas SHREVEPORT f LOUISIANA 50,000 Watts CBS The Branham Company Representatives Arkansas Mississippi Henry Clay, General MaHagcr Dean Upson, Commercial Manager MAY 1948 13