Sponsor (Nov 1947-Oct 1948)

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i^a First in Television Music MUSIC IS HEARD AND NOT SEEN. THIS SIMPLE POINT OF VIEW IS THE REASON BMI MAKES NO DISTINCTION BETWEEN THE USE OF ITS MUSIC BY AN AUDIO STATION OR A TELEVISION STATION. AVAILABILITY AND ASSURANCE Since 1940 BMI has been television-minded. It grants the unrestricted right to telecasters to perform its music from any source — live, filmed or recorded — with assurance that BMI music, recorded or filmed now, may be used in the future. From BMI you can get long term performing rights to a vast catalogue of music of every type — television music today for television's tomorrow. SIMPLE LONG TERM LICENSE The BMI television license runs until March, 1959 Broadcasters are thoroughly familiar with its terms and conditions for it is the same as our audio license. Its cost, similarly, is based on identical percentages of the revenue from net time sales. FULL SERVICE FOR TELEVISION BMI's many services to the broadcasting industry have already been adapted to video requirements. In addition, we have created a new Television Service Department to take care of special needs. We are constantly in touch with station and agency personnel so that BMI may keep pace with every phase of the day-to-day progress by the industry. AN INVITATION BMI cordially invites inquiries on the subject of Music In Television, in its broadest or most specific applications, at any time. Broadcast Music, Inc. 580 FIFTH AVENUE, NEW YORK 19 NEW YORK • CHICAGO • HOLLYWOOD