Sponsor (Nov 1947-Oct 1948)
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TITLE
TYPE
APPEAL
TIME
PRICE PER EPISODE
PRODUCER'S DESCRIPTION
PRODUCER AND OR SALES REPRESENTATIVE
SPECIAL ASSIGNMENT
Drama
Family
15-min, 5/wk
7% 1-hr sta rate
Unusual news scoops and how they were made
Press Assoc
SPEED GIBSON
Drama
Juvenile
15-min, 1-3-5/wk
$3-150
Aviation, mystery in the Orient
Hollywood Recorded Features
SPORTS FANFARE
Sports
Men
5-15-min, 3-5/wk
$3.60-$20per 5-min
Human interest stories in the sports world
Harry S. Goodman
SPORTS STAR SPECIAL
Sports
Adult
15-min, 5/wk
7% 1-hr sta rate
Interviews, dramatizations of sports yarns
Press Assoc
STAND BY FOR ADVENTURE
Drama
Family
15-min, 2/wk
$3.50-$50
Tales of dangerous deeds told before an open fire
NBC Radio Recording
STARR STORIES
Drama
Family
15-min, 1-3-5/wk
On request
Jack Starr narrates dramatic tales
Starr Radio Prodns
STONEHILL PRISON MYSTERY
Drama
Family
15-min, 1-3-5/wk
t3-}50
Excellent detective mysteries
Hollywood Recorded Features
STORY BEHIND THE SONG
Drama
Adult
15-min, 1-3-5/wk
$3-$50
Dramatized births of great compositions
Hollywood Recorded Features
STORY REJECTED
Drama
Adult
15-min, 5-6/wk
On request
Pathos, humor. Series of real life stories
Richard Bradley
STRANGE ADVENS IN STRANGE LANDS
Drama
Adult
15-min, 1-3-5/wk
t3-$50
Weird, fantastic tales
Hollywood Recorded Features
STRATOSPHERE MURDER MYSTERY
Drama
Family
15-min, 1-3-5/wk
J3-$50
Mystery aboard an airliner
Hollywood Recorded Features
DAVID STREET SONG SHOP
Musical
Family
15-min, 1-5/wk
$6 up on request
David Street, Twentieth Century-Fox singing star
Louis G. Cowan
SUNDAY PLAYERS
Drama
Family
30-min, 1/wk
Jll,50-$220
Bible stories dramatized
Finley Transcriptions
TALES OF THE SUPERNATURAL
Drama
Adult
15-min, 1/wk
$5 up on request
Favorite mystery masterpieces
Grace Gibson Radio Prodns
THAT WAS THE YEAR
Drama
Adult
15-min, 1-3-5/wk
$3-$50
Famous headlines of the past
Hollywood Recorded Features
THEATRE OF FAMOUS RADIO PLAYERS
Drama
Family
30-min, 1/wk
$7.50 up on request
Outstanding drama featuring top Hollywood names
Louis G. Cowan
THIS BUSINESS OF LIVING
Homey philos
Family
15-min, 1-6/wk
$4-$60
Rod Hendrickson talks of people and places
Ford Bond Radio Prodns
THIS IS THE STORY
Drama
Family
15-min, 1-5/wk
$3.15-$99
Little-known true facts about well-known people
Morton Radio Prodns
THIS IS YOUR WORLD
Drama
Family
15-min, 1-2/wk
$5-$40
A husband and wife team travel the globe
Harry S. Goodman
THIS THING CALLED LOVE
Drama
Women
5-min, 3/wk
Based on mkt
Drama cameos of world's greatest love scenes
Edward Sloman Prodns ;
THREE SUNS AND A STARLET
Musical
Family
15-min, 3/wk
$6.60-$76.35
America's favorite instrumental trio, plus guests
NBC Radio Recording
THRILLS FROM GREAT OPERAS
Drama
Adult
15-min, 1-3-5/wk
$3-$50
F. Stark and orchestra, English dramatization
Hollywood Recorded Features
THROUGH THE SPORTS GLASS
Sports
Men
15-min, 1-2/wk
$3.50-$30
Thrilling moments in sports history
NBC Radio Recording
TILL THE END OF TIME
Drama
Adult
30-min, 1/wk
$8 up on request
The lives and loves of great composers
Grace Gibson Radio Prodns
TIME IN RHYME
Time signals
Family
1-min, unlim
$5-$35
Open-end time signals for every J4 hour
Bloch-Joseph
TIME OUT FOR FUN & MUSIC
Musical
Family
15-min, 1-2/wk
$4-$25
Songs and banter with Allen Prescott, etc
NBC Radio Recording
TIME TO SING WITH LANNY & GINGER
Musical
Family
5-min, 3/wk
$1.90-$20.50
Breezy songs, cheerful patter
NBC Radio Recording
TOM. DICK & HARRY
Variety
Family
15-min, 5/wk
$25-$S0
Light talk and song routines
Universal Recording
TOP TUNES OF THE WEEK
Musical
Family
15-30-min, 1-2/wk
$10-$70
Popular hit songs
Richard A. Strout Prodns
TOP TUNES OF TODAY & YESTERDAY
Musical
Family
52-min, 2-5/wk
$4-$80
Well known, well-loved songs
George Logan Price
TOUCHDOWN TIPS WITH SAM HAYES
Sports
Men
15-min, 1/wk
$10-$50
Famed sportscaster in annual series of grid facts, forecasts
NBC Radio Recording
TRAIL OF THE NORTHWEST MOUNTIES
Drama
Juvenile
15-min, 5/wk
25% M-hr class-A
Building of the Canadian Pacific Railroad
C. P. MacGregor
TRANSATLANTIC MYSTERY
Drama
Family
15-min, 1-3-5/wk
$3-$50
Detective mysteries. Luxury liner background
Hollywood Recorded Features
TREASURE OF THE LORELEI
Drama
Family
15-min, 2/wk
$2-$15
High seas adventure, piracy, buried treasure
Walter Biddick
UNCLE E2RA
Philosopher
Adult
5-min, 1-5/wk
20% 5-min class-A
Country style philosophy
Co-operative Bdcstg Serv
UNCLE REMUS CHRISTMAS PACKAGE
Comedy
Juvenile
15-min, 5/wk
$3-$20
For use four weeks preceding Christmas
Cardinal
US MARINE CORPS RECRUITING
Musical
Family
15-min, 1/wk
No charge
US Marine Band, interview with sports celebrity
Ed Hart & Assocs
VAN DAMME QUINTET, LOUISE CARLYLE
Musical
Family
15-min, 3/wk
$4.30-$50.80
Art Van Damme, his swing accordian and quintet
NBC Radio Recording
VAN TEETERS
Drama
Women
15-min, 1-3-5/wk
$3-$50
Sophisticated humorous satire
Hollywood Recorded Features
PHILO VANCE
Drama
Adult
30-min, 1/wk
OR
S. S. Van Dine's sophisticated detective
Frederic W. Ziv
VIC AND SADE
Comedy
Family
15-min, 3-5/wk
$5 . 25 per show
Vic and Sade and son Rush. Situation comedy
Green Assocs
JIMMY WAKELY
Musical
Family
15-min, 1/wk
$10-$50
Western and folk music
Federal Artists
WAKELY'S WESTERN SONG PARADE
Musical
Family
15-min, 1-3-5/wk
$6 up on request
Western music, starring Jimmy Wakely
Selected Radio Features
WEATHER FORECAST JINGLES
Musical
Family
l-l'A-min, unlim
$5-$100
Won 1947 CCNY award. Available some mkts
Harry S. Goodman
WEIRD CIRCLE
Drama
Adult
30-min, 1/wk
$7-$100
Fantasy and mystery classics dramatized
NBC Radio Recording
WESTWARD HO
Musical
Family
5-min, 3-5/wk
$2 up on request
Curley Bradley, cowboy singer, story teller, philosopher
Transcription Sales
WHAT'S IN A NAME
Spots
Family
Vi-l-l'A-min, unlim
OR
Explanation of common names
Charles Stark
WHO'S TALKING
Aud partic
Family
15-min, 5/wk
15%staHlirArate
Telephone quiz. Guess star's identity
Hal Tate Prodns
IRENE WICKER
Drama
Juvenile
15-min, 3/wk
Based on mkt
Children's fairy tales; stories from composer's lives
Worid Bdcstg System
WINGS OF SONG
Musical
Family
15-min, 1-5/wk
$6 up on request
Emile Cote and his Serenaders, Warren Sweeney mc's
Transcription Sales
BARRY WOOD SHOW
Musical
Family
15-min, 1-3-5/wk
OR
Network calibre musical talent, guests
Frederic W. Ziv
XMAS-4 PACKAGE
Drama
Family
15-min, 4 progs
$20 total
Group of four special holiday programs
Cardinal
YELLOW CAB JINGLES
Spots
Family
JI-'A-min, unlim
OR
Open-end spots; Yellow Cab firms only
Charles Stark
YOUR GOSPEL SINGER
Musical
Family
15-min, 1-6/wk
$3-$25
Edward MacHugh, gospel singer
Hany S. Goodman
YOUR HYMN FOR THE DAY
Musical
Family
5-min, 1-3-5/wk
$2 up on request
America's familiar hymns. Gene Baker and Irma Glen
Transcription Sales
your; HYMNS AND MINE
Religious
Adult
15-min, 1-3-5/wk
$3-$50
Religious musical with poetry readings
Hollywood Recorded Features
YOUTH VIEWS THE NEWS Commentary
Family
15-min, 5-6/wk
OR
H. Fishman, former quiz kid, columnist-commentator
Richard Bradley P^
ADM ZACHARIAS' WORLD INTEL RPT Commentarv
Adult 15-min, 1 'wk |
OR
3x-Navy Intelligence Chief evaluates world events | Ed Hart & Assocs
JULY 1948
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