Sponsor (July-Dec 1949)

Record Details:

Title:
Sponsor
Date:
July-Dec 1949
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1949)
Leaf #:
000391
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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it is now tomorrow.,. Look closely at your new horizon. These are not the shapes of things to come, but of things already here. For in Autumn 1949, television in its full proportions is clearly visible . . . creating a new pattern of living and buying in America. In this pattern, the habit of tuning to CBS Television is firmly fixed — held fast by powerful programming like The Goldbergs . . . Studio One . . . Arthur Godfrey.. . Ed Wynn — Mama . . . Suspense . . . Inside U.S. A — And as they tune to CBS be sure they see your product among those of America's great advertisersmaking sharp, lasting impressions today and tomorrow. CBS television FIRST IN AUDIENCES