Sponsor (July-Dec 1949)

Page scan 000798 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1949
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1949)
Leaf #:
000798
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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In 1948 Havens & Martin dedicated Television Station WTVR to the people of Virginia. How well it's appreciated is expressed by the fact that today about one in every nine homes in the metropolitan Richmond area is TV-equipped. Yet as Christmas 1949 rolls around, WTVR, now nearly two years old, is still the only TV station operating in Virginia. Nearly 25 years ago WMBG took the air as a pioneer radio station. Its record is studded with firsts. In this postwar era WCOD, the FM outlet, was added to the Havens & Martin group to provide Virginia's only complete broadcast advertising service. Linked with NBC through the years, these First Stations of Virginia have captured the fond loyalty of a people who fully appreciate pioneering and public service. Vlf MBG am WTVR tv WCODfm &&&/ Qfya/fhnJ /%y/^ Havens and Martin Stations, Richmond 20, Va. John Blair & Company, National Representatives Affiliates of National Broadcasting Company