Sponsor (Jan-June 1950)

Record Details:

Title:
Sponsor
Date:
Jan-June 1950
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1950)
Leaf #:
000250
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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announcement: transit vehicles radio equipped now! in big St. Louis Other Transit Radio Markets St. Louis, Mo. Cincinnati, Ohio Washington, D. C. Baltimore, Md. Kansas City, Mo. lh>n<ton, Texas I at "ina, Wash. / vansville, Ind. Topcka, Kans. Omaha, Neb. Des Moines, Jowa Worcester, Mass. I lit nt own, Pa. Huntington, W. Virginia Witt, i Ham . I'n. Covington, Ky. Bradbury Weights, Md. Flint. Michigan "Pittsburgh Suburbs, Pa. KXOK-PM radio equipped buses aud streetcars are now carrying over a million rides per day. This great "going to buy" market is served by KXOK-FM, Transit Radio in St. Louis. Riders enjoy KXOK-FM 's "musie-as-you-ride" . . . like the news, sports, and special features . . . and act on Transit Radio sales messages. Of 17 advertising contracts expiring in December, 1949, 16 advertisers renewed. 94% renewals is proof positive of the sales effectiveness of this exciting medium. Now is the time to discover the power of Transit Radio ... a point of purchase medium that has proved fast, effective, and economical for local and national advertisers. Write, wire phone, for details. Represented by Transit Radio, Inc. NEW YORK 250 Park A venue Murray Bill 8-S780 CHICAGO 35 E. W acker Drivi Financial 6-4881 ST. LOUIS— 12th & Delmar, CHestnut 3700 CINCINNATI Union Trust Building 1> unbar 7775